Shodhganga : a reservoir of Indian theses @ INFLIBNET
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Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/384308
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | ||
| dc.date.accessioned | 2022-06-06T09:40:24Z | - |
| dc.date.available | 2022-06-06T09:40:24Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/384308 | - |
| dc.description.abstract | newline | |
| dc.format.extent | ||
| dc.language | English | |
| dc.relation | ||
| dc.rights | university | |
| dc.title | A Study of Marketing Strategies Adopted by Selected Indian and Multinational Companies for Promotion of Oncology Drugs | |
| dc.title.alternative | ||
| dc.creator.researcher | Kumar, Nadiminti Rajesh | |
| dc.subject.keyword | Drugs | |
| dc.subject.keyword | Economics and Business | |
| dc.subject.keyword | Management | |
| dc.subject.keyword | Marketing Management | |
| dc.subject.keyword | Marketing Strategies | |
| dc.subject.keyword | Multinational Companies | |
| dc.subject.keyword | Oncology | |
| dc.subject.keyword | Social Sciences | |
| dc.description.note | ||
| dc.contributor.guide | Alvi, Sajid Shaukatali | |
| dc.publisher.place | Pune | |
| dc.publisher.university | Savitribai Phule Pune University | |
| dc.publisher.institution | Lotus Business School, Pune | |
| dc.date.registered | 2018 | |
| dc.date.completed | 2021 | |
| dc.date.awarded | 2022 | |
| dc.format.dimensions | ||
| dc.format.accompanyingmaterial | None | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Lotus Business School, Pune | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 448.13 kB | Adobe PDF | View/Open |
| 02_certificate.pdf | 91.94 kB | Adobe PDF | View/Open | |
| 03_declaration.pdf | 350.62 kB | Adobe PDF | View/Open | |
| 04_acknowledgement.pdf | 80.93 kB | Adobe PDF | View/Open | |
| 05_content.pdf | 137.82 kB | Adobe PDF | View/Open | |
| 06_list_of_tables.pdf | 94.31 kB | Adobe PDF | View/Open | |
| 07_list_of_figurs.pdf | 13.9 kB | Adobe PDF | View/Open | |
| 08_abbreviation.pdf | 82.33 kB | Adobe PDF | View/Open | |
| 09_preface.pdf | 93.11 kB | Adobe PDF | View/Open | |
| 10_chapter 1.pdf | 290.19 kB | Adobe PDF | View/Open | |
| 11_chapter 2.pdf | 311.88 kB | Adobe PDF | View/Open | |
| 12_chapter 3.pdf | 281.52 kB | Adobe PDF | View/Open | |
| 13_chapter 4.pdf | 525.02 kB | Adobe PDF | View/Open | |
| 14_chapter 5.pdf | 205.87 kB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 284.4 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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