1. Shodhganga@INFLIBNET
  2. Mahatma Gandhi University
  3. Rajagiri College of Social Sciences
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/377
Title: Marketing of financial services by Commercial Banks in Kerala: a case study of State Bank of Travancore
Researcher: Nair, V Raman
Guide(s): Das, V Mukunda
Keywords: Bank Marketing
Marketing Management
Rural Bank Marketing
Indian Banking
Financial Services
Banking Services
Upload Date: 3-Aug-2010
University: Mahatma Gandhi University
Completed Date: 24th November, 2003
Pagination: 265p.
URI: http://hdl.handle.net/10603/377
Appears in Departments:Rajagiri College of Social Sciences

Files in This Item:
File Description SizeFormat 
01_title.pdfAttached File215.86 kBAdobe PDFView/Open
02_declaration.pdf209.39 kBAdobe PDFView/Open
03_certificate.pdf211.45 kBAdobe PDFView/Open
04_ackno wledgments.pdf221.25 kBAdobe PDFView/Open
05_contents.pdf212.7 kBAdobe PDFView/Open
06_chapter 1.pdf1.26 MBAdobe PDFView/Open
07_chapter 2.pdf1.07 MBAdobe PDFView/Open
08_chapter 3.pdf1.07 MBAdobe PDFView/Open
09_chapter 4.pdf1.01 MBAdobe PDFView/Open
10_chapter 5pdf1.19 MBAdobe PDFView/Open
11_chapter 6.pdf875.88 kBAdobe PDFView/Open
12_chapter 7 pdf433.02 kBAdobe PDFView/Open
13_bibliography.pdf542.81 kBAdobe PDFView/Open
14_list of tables.pdf261.01 kBAdobe PDFView/Open
15_list of figures.pdf240.32 kBAdobe PDFView/Open
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