Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/376855
| Title: | Impact of tv commercials on consumer buying behaviour a comparative study with special reference to rural and urban college girls in vellore district |
| Researcher: | Ramesh, M |
| Guide(s): | Murthy, A |
| Keywords: | Business Finance Economics and Business Impact of tv commercials on consumer buying behaviour Social Sciences |
| University: | Thiruvalluvar University |
| Completed Date: | 2019 |
| Abstract: | newline |
| Pagination: | xv, 290p. |
| URI: | http://hdl.handle.net/10603/376855 |
| Appears in Departments: | Department of Commerce |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 16.84 kB | Adobe PDF | View/Open |
| 02_certificate.pdf | 6.43 kB | Adobe PDF | View/Open | |
| 03_preliminary pages.pdf | 37.4 kB | Adobe PDF | View/Open | |
| 04_chapter 1.pdf | 156.42 kB | Adobe PDF | View/Open | |
| 05_chapter 2.pdf | 196.84 kB | Adobe PDF | View/Open | |
| 06_chapter 3.pdf | 338.29 kB | Adobe PDF | View/Open | |
| 07_chapter 4.pdf | 189.48 kB | Adobe PDF | View/Open | |
| 08_chapter 5.pdf | 428.97 kB | Adobe PDF | View/Open | |
| 09_conclusion.pdf | 139.25 kB | Adobe PDF | View/Open | |
| 10_bibliography.pdf | 130.01 kB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 155.4 kB | Adobe PDF | View/Open |
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