1. Shodhganga@INFLIBNET
  2. Andhra University
  3. Department of Commerce & Management Studies
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/372049
Title: Consumers attitude towards SMS advertising A study in Nellore city Andhra Pradesh India
Researcher: Ravindra Reddy, T
Guide(s): Rajyalakshmi, Nittala
Keywords: Consumer, Demographic, Advertising, SMS, Global Telecom
Economics and Business
Management
Social Sciences
University: Andhra University
Completed Date: 2012
Abstract: newline
Pagination: 290p.
URI: http://hdl.handle.net/10603/372049
Appears in Departments:Department of Commerce & Management Studies

Files in This Item:
File Description SizeFormat 
01_title.pdfAttached File284.09 kBAdobe PDFView/Open
02_decalartion.pdf58.14 kBAdobe PDFView/Open
03_certificate.pdf52.71 kBAdobe PDFView/Open
04_acknowledgement.pdf73.49 kBAdobe PDFView/Open
05_contents.pdf59.54 kBAdobe PDFView/Open
06_list of tables.pdf945.51 kBAdobe PDFView/Open
07_list of abbreviations.pdf75.14 kBAdobe PDFView/Open
08_chapter 1.pdf1.18 MBAdobe PDFView/Open
09_chapter 2.pdf1.38 MBAdobe PDFView/Open
10_chapter 3.pdf1.37 MBAdobe PDFView/Open
11_chapter 4.pdf3.2 MBAdobe PDFView/Open
12_chapter 5.pdf3.71 MBAdobe PDFView/Open
13_chapter 6.pdf2.93 MBAdobe PDFView/Open
14_chapter 7.pdf646.58 kBAdobe PDFView/Open
15_chapter 8.pdf1.18 MBAdobe PDFView/Open
16_bibliography.pdf598.87 kBAdobe PDFView/Open
17_annexure.pdf468.13 kBAdobe PDFView/Open
80_recommendation.pdf1.43 MBAdobe PDFView/Open
Show full item record


Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).

Altmetric Badge: