Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/369566
| Title: | A study of the antecedent of emotional branding and its impact on brand loyalty with special reference to Indian FMCG sector |
| Researcher: | Mittal, Peeyush |
| Guide(s): | Bangur, Peeyush |
| Keywords: | Branding (Marketing) Brand name products Economics and Business Management Social Sciences |
| University: | Banasthali Vidyapith |
| Completed Date: | 2021 |
| Abstract: | newline |
| Pagination: | |
| URI: | http://hdl.handle.net/10603/369566 |
| Appears in Departments: | Department of Management |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 4.6 MB | Adobe PDF | View/Open |
| 02_declaration.pdf | 4.59 MB | Adobe PDF | View/Open | |
| 03_certificate.pdf | 384.16 kB | Adobe PDF | View/Open | |
| 04_acknowledgement.pdf | 4.59 MB | Adobe PDF | View/Open | |
| 05_contents.pdf | 4.58 MB | Adobe PDF | View/Open | |
| 06_list of table and figure.pdf | 5.89 MB | Adobe PDF | View/Open | |
| 07_chapter 1.pdf | 4.58 MB | Adobe PDF | View/Open | |
| 08_chapter 2.pdf | 4.59 MB | Adobe PDF | View/Open | |
| 09_chapter 3.pdf | 4.58 MB | Adobe PDF | View/Open | |
| 10_chapter 4.pdf | 4.47 MB | Adobe PDF | View/Open | |
| 11_chapter 5.pdf | 4.59 MB | Adobe PDF | View/Open | |
| 12_chapter 6.pdf | 4.59 MB | Adobe PDF | View/Open | |
| 13_bibliography.pdf | 4.59 MB | Adobe PDF | View/Open | |
| 14_annexure.pdf | 4.57 MB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 1.32 MB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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