Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/368892
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | ||
| dc.date.accessioned | 2022-03-17T10:32:53Z | - |
| dc.date.available | 2022-03-17T10:32:53Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/368892 | - |
| dc.description.abstract | newline | |
| dc.format.extent | xxiv,274.page | |
| dc.language | English | |
| dc.relation | ||
| dc.rights | university | |
| dc.title | Influence of TV Advertisements on Children and Their Impact on Family Purchase Decisions | |
| dc.title.alternative | ||
| dc.creator.researcher | Payasi, Sanjay | |
| dc.subject.keyword | Buying Behaviour | |
| dc.subject.keyword | Economics and Business | |
| dc.subject.keyword | Management | |
| dc.subject.keyword | Purchase Decisions | |
| dc.subject.keyword | Social Sciences | |
| dc.subject.keyword | Technolgy Genration | |
| dc.subject.keyword | TV Adertisements | |
| dc.description.note | ||
| dc.contributor.guide | Jain, Kaustubh and Jain, Vijay | |
| dc.publisher.place | Bhopal | |
| dc.publisher.university | Rabindranath Tagore University, Bhopal | |
| dc.publisher.institution | Department of Management | |
| dc.date.registered | 2020 | |
| dc.date.completed | 2021 | |
| dc.date.awarded | 2021 | |
| dc.format.dimensions | ||
| dc.format.accompanyingmaterial | DVD | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Department of Management | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title page.pdf | Attached File | 337.24 kB | Adobe PDF | View/Open |
| 02_certificate.pdf | 593.32 kB | Adobe PDF | View/Open | |
| 03_preliminary pages.pdf | 1.41 MB | Adobe PDF | View/Open | |
| 04_chapter 1.pdf | 20.64 MB | Adobe PDF | View/Open | |
| 05_chapter 2.pdf | 22.56 MB | Adobe PDF | View/Open | |
| 06_chapter 3.pdf | 10.51 MB | Adobe PDF | View/Open | |
| 07_chapter 4.pdf | 22.88 MB | Adobe PDF | View/Open | |
| 08_chapter 5.pdf | 14 MB | Adobe PDF | View/Open | |
| 09_chapter 6.pdf | 16.7 MB | Adobe PDF | View/Open | |
| 10_chapter 7.pdf | 13.12 MB | Adobe PDF | View/Open | |
| 11_bibliography.pdf | 8.36 MB | Adobe PDF | View/Open | |
| 12_questionnaire.pdf | 3.93 MB | Adobe PDF | View/Open | |
| 13_ publications.pdf | 16.72 MB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 13.67 MB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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