Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/364404
| Title: | An analytical study of consumer disposition towards digital marketing in India with special reference to generation X and generation Y |
| Researcher: | Khan, Shamael Z. |
| Guide(s): | Singh, Anoop Kumar |
| Keywords: | Economics Economics and Business Social Sciences |
| University: | University of Lucknow |
| Completed Date: | 2020 |
| Abstract: | newline |
| Pagination: | |
| URI: | http://hdl.handle.net/10603/364404 |
| Appears in Departments: | Department of Applied Economics |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 187.98 kB | Adobe PDF | View/Open |
| 02_declaration.pdf | 229.37 kB | Adobe PDF | View/Open | |
| 03_certificate.pdf | 147.48 kB | Adobe PDF | View/Open | |
| 04_acknowledgement.pdf | 117.27 kB | Adobe PDF | View/Open | |
| 05_content.pdf | 122.89 kB | Adobe PDF | View/Open | |
| 06_list of graph and table.pdf | 132.04 kB | Adobe PDF | View/Open | |
| 07_chapter 1.pdf | 336.36 kB | Adobe PDF | View/Open | |
| 08_chapter 2.pdf | 854.32 kB | Adobe PDF | View/Open | |
| 09_chapter 3.pdf | 336.79 kB | Adobe PDF | View/Open | |
| 10_chapter 4.pdf | 776.27 kB | Adobe PDF | View/Open | |
| 11_chapter 5.pdf | 252.08 kB | Adobe PDF | View/Open | |
| 12_chapter 6.pdf | 229.06 kB | Adobe PDF | View/Open | |
| 13_bibliography.pdf | 153.66 kB | Adobe PDF | View/Open | |
| 14_annexure.pdf | 5.53 MB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 736.2 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
Altmetric Badge: