1. Shodhganga@INFLIBNET
  2. Dr. B. R. Ambedkar University Agra
  3. Department of Applied Business Economics (Commerce)
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/360779
Title: Role Of Advertising Media In The Promotional Mix Of A Product A Critical Study Of Print And Audio Visual Media With Special References To India
Researcher: Gaur, Jyotisha
Guide(s): Shastri, Manukant
Keywords: Economics
Economics and Business
Social Sciences
University: Dr. B. R. Ambedkar University Agra
Completed Date: 2005
Abstract: The studies Of Role Of Advertising Media In The Promotional Mix Of A Product A Critical Study Of Print And Audio Visual Media With Special References To India With The Objective Of The Study is to Find Out How Advertising Plays an Important Role In The Promotion Mix Of a Product. newline
Pagination: Various Pages
URI: http://hdl.handle.net/10603/360779
Appears in Departments:Department of Applied Business Economics (Commerce)

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01 title 1-1.pdfAttached File554.9 kBAdobe PDFView/Open
02 certificate 1-1.pdf716.99 kBAdobe PDFView/Open
03 preliminary pages 1-8.pdf507.78 kBAdobe PDFView/Open
04 chapter 1.pdf738.17 kBAdobe PDFView/Open
05 chapter 2.pdf2.73 MBAdobe PDFView/Open
06 chapter 3.pdf2.9 MBAdobe PDFView/Open
07 chapter 4.pdf0 BAdobe PDFView/Open
08 chapter 5.pdf2.85 MBAdobe PDFView/Open
09 chapter 6.pdf4.28 MBAdobe PDFView/Open
10 chapter 7.pdf1.84 MBAdobe PDFView/Open
11 chapter 8.pdf742.71 kBAdobe PDFView/Open
12 chapter 9.pdf0 BAdobe PDFView/Open
13 bibliography 36.pdf205.85 kBAdobe PDFView/Open
80_recommendation.pdf0 BAdobe PDFView/Open
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