Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/357261
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DC FieldValueLanguage
dc.coverage.spatial
dc.date.accessioned2022-01-21T09:03:24Z-
dc.date.available2022-01-21T09:03:24Z-
dc.identifier.urihttp://hdl.handle.net/10603/357261-
dc.description.abstractFile attached newline
dc.format.extentxi, 207 p.
dc.languageEnglish
dc.relation
dc.rightsuniversity
dc.titleCritical factors influencing the brand extension decisions a case study of FMCG sector
dc.title.alternative
dc.creator.researcherJoshi, Pallavi
dc.subject.keywordEconomics and Business
dc.subject.keywordManagement
dc.subject.keywordSocial Sciences
dc.description.note
dc.contributor.guideSingla, Bharat Bhushan
dc.publisher.placePatiala
dc.publisher.universityPunjabi University
dc.publisher.institutionSchool of Management Studies
dc.date.registered2014
dc.date.completed2017
dc.date.awarded2017
dc.format.dimensions28 cm.
dc.format.accompanyingmaterialCD
dc.source.universityUniversity
dc.type.degreePh.D.
Appears in Departments:School of Management Studies

Files in This Item:
File Description SizeFormat 
(10) chapter 3.pdfAttached File103.06 kBAdobe PDFView/Open
(11) chapter 4.pdf382.03 kBAdobe PDFView/Open
(12) coclusion and summary.pdf86.99 kBAdobe PDFView/Open
(13) bibliography.pdf66.71 kBAdobe PDFView/Open
(14) annexure & research paper.pdf369.98 kBAdobe PDFView/Open
(1) title page.pdf203.63 kBAdobe PDFView/Open
(2) certificate.pdf185.54 kBAdobe PDFView/Open
80_recommendation.pdf283.85 kBAdobe PDFView/Open
(8) chapter 1.pdf253.52 kBAdobe PDFView/Open
(9) chapter 2.pdf209.25 kBAdobe PDFView/Open
abstract in english.pdf55.41 kBAdobe PDFView/Open
abstract in punjabi.pdf288.73 kBAdobe PDFView/Open
prelim.pdf940.42 kBAdobe PDFView/Open


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