Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/35697
Title: Relationship Marketing Strategy And Its Impact On Customer Loyalty In Indian Banking Sector
Researcher: Bhasin, Parneet Singh
Guide(s): Singla, Bharat Bhushan
Keywords: Business Management
Customer Loyalty
Indian Banking Sector
Marketing Strategy
Upload Date: 18-Feb-2015
University: Punjabi University
Completed Date: 2013
Abstract: Abstract is available
Pagination: 215 p.
URI: http://hdl.handle.net/10603/35697
Appears in Departments:School of Management Studies

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01_title.pdfAttached File24.47 kBAdobe PDFView/Open
02_certificate.pdf14.96 kBAdobe PDFView/Open
03_declaration.pdf14.83 kBAdobe PDFView/Open
04_acknowledgement.pdf18.62 kBAdobe PDFView/Open
05_table of contents.pdf20.17 kBAdobe PDFView/Open
06_tables.pdf23.62 kBAdobe PDFView/Open
07_figures.pdf14.82 kBAdobe PDFView/Open
08_chapter_1.pdf1.1 MBAdobe PDFView/Open
09_chapter_2.pdf152.29 kBAdobe PDFView/Open
10_chapter_3.pdf192.35 kBAdobe PDFView/Open
11_chapter_4.pdf398.31 kBAdobe PDFView/Open
12_chapter_5.pdf115.57 kBAdobe PDFView/Open
13_chapter_6.pdf26.66 kBAdobe PDFView/Open
14_bibliography.pdf61.54 kBAdobe PDFView/Open
15_annexture.pdf73.13 kBAdobe PDFView/Open
16_abstract.pdf21.76 kBAdobe PDFView/Open
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