1. Shodhganga@INFLIBNET
  2. Madurai Kamaraj University
  3. Department of Management Studies
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/348023
Title: A Confirmatory Study on Measuring Brand Equity of Health Drinks A Customer Based Brand Equity Approach with reference to Chennai
Researcher: Ramesh Kumar J
Guide(s): Sekar P C and Vijayadurai J
Keywords: Economics and Business
Management
Social Sciences
University: Madurai Kamaraj University
Completed Date: 2019
Abstract: newline
Pagination: 281
URI: http://hdl.handle.net/10603/348023
Appears in Departments:Department of Management Studies

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01_title.pdfAttached File186.57 kBAdobe PDFView/Open
02_certificate.pdf144.96 kBAdobe PDFView/Open
03_contents.pdf122.48 kBAdobe PDFView/Open
04_chapter 1.pdf413.05 kBAdobe PDFView/Open
05_chapter 2.pdf372.52 kBAdobe PDFView/Open
06_chapter 3.pdf438.75 kBAdobe PDFView/Open
07_chapter 4.pdf2.01 MBAdobe PDFView/Open
08_chapter 5.pdf321.82 kBAdobe PDFView/Open
09_chapter 6.pdf273.2 kBAdobe PDFView/Open
10_bibliography.pdf1.23 MBAdobe PDFView/Open
80_recommendation.pdf321.82 kBAdobe PDFView/Open
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