Social Media Communications in Generating Consumer Based Brand Equity and Purchase Intentions

Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/341416

Full metadata record

DC Field	Value	Language
dc.coverage.spatial
dc.date.accessioned	2021-09-21T08:52:52Z	-
dc.date.available	2021-09-21T08:52:52Z	-
dc.identifier.uri	http://hdl.handle.net/10603/341416	-
dc.description.abstract	Social Media Communications in Generating Consumer-Based Brand Equity and Purchase Intentions newline
dc.format.extent	Total Pages 355
dc.language	English
dc.relation
dc.rights	university
dc.title	Social Media Communications in Generating Consumer Based Brand Equity and Purchase Intentions
dc.title.alternative	Social Media Communications in Generating Consumer-Based Brand Equity and Purchase Intentions
dc.creator.researcher	Khajuria, Iesha
dc.subject.keyword	Social Sciences
dc.subject.keyword	Economics and Business
dc.subject.keyword	Management
dc.description.note
dc.contributor.guide	Rachna
dc.publisher.place	Jammu and Kashmir
dc.publisher.university	University of Jammu
dc.publisher.institution	The Business School
dc.date.registered	2014
dc.date.completed	2019
dc.date.awarded
dc.format.dimensions
dc.format.accompanyingmaterial	DVD
dc.source.university	University
dc.type.degree	Ph.D.
Appears in Departments:	The Business School

Files in This Item:

File	Description	Size	Format
01_title.pdf	Attached File	95.52 kB	Adobe PDF	View/Open
02_certificate.pdf		222.73 kB	Adobe PDF	View/Open
03_certificate of originality.pdf		146.71 kB	Adobe PDF	View/Open
04_plagiarism report.pdf		1.52 MB	Adobe PDF	View/Open
05_declaration.pdf		144.7 kB	Adobe PDF	View/Open
06_acknowledgement.pdf		168.49 kB	Adobe PDF	View/Open
07_contents.pdf		90.98 kB	Adobe PDF	View/Open
08_list of tables, figures.pdf		87.36 kB	Adobe PDF	View/Open
09_chapter 1.pdf		508.31 kB	Adobe PDF	View/Open
10_chapter 2.pdf		1.08 MB	Adobe PDF	View/Open
11_chapter 3.pdf		1.2 MB	Adobe PDF	View/Open
12_chapter 4.pdf		902.13 kB	Adobe PDF	View/Open
13_chapter 5.pdf		2.43 MB	Adobe PDF	View/Open
14_chapter 6.pdf		215 kB	Adobe PDF	View/Open
15_bibliography.pdf		862.51 kB	Adobe PDF	View/Open
16_questionnaire.pdf		155.35 kB	Adobe PDF	View/Open
17_paper published 1.pdf		439.2 kB	Adobe PDF	View/Open
18_paper published 2.pdf		308.29 kB	Adobe PDF	View/Open
80_recommendation.pdf		215 kB	Adobe PDF	View/Open

Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).

Altmetric Badge:

Shodhganga : a reservoir of Indian theses @ INFLIBNET