Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/340349
Title: Consumers Response to Case Related Marketing Mediating Role and Moderating Influence of Perceived Case Brand Fit and Cause Involvement on Purchase Intention
Researcher: Aggarwal Vivek
Guide(s): Vinod Kumar Singh
Keywords: Economics and Business
Management
Social Sciences
University: Gurukul Kangri Vishwavidyalaya
Completed Date: 2019
Abstract: newline
Pagination: 129
URI: http://hdl.handle.net/10603/340349
Appears in Departments:Department of Management Studies

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80_recommendation.pdfAttached File3.9 MBAdobe PDFView/Open
chapter 1.pdf2.94 MBAdobe PDFView/Open
chapter 2.pdf3.99 MBAdobe PDFView/Open
chapter 3.pdf1.64 MBAdobe PDFView/Open
chapter 4.pdf3.7 MBAdobe PDFView/Open
chapter 5.pdf3.56 MBAdobe PDFView/Open
chapter 6.pdf4.14 MBAdobe PDFView/Open
contents.pdf1.22 MBAdobe PDFView/Open
decleration _ acknowledgement.pdf586.08 kBAdobe PDFView/Open
references.pdf3.41 MBAdobe PDFView/Open
thesis title.pdf99.79 kBAdobe PDFView/Open
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