Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/336023
Title: Customer engagement with social media brand communities relationship between drivers and outcomes a study on the fashion and apparel sector
Researcher: Munjal, Priyanka Rajpal
Guide(s): Shanker, Ravi
Keywords: Customer engagement
Economics
Economics and Business
Social Sciences
University: Indian Institute of Foreign Trade
Completed Date: 2020
Abstract: File Attached
Pagination: 314 p.
URI: http://hdl.handle.net/10603/336023
Appears in Departments:Department of Commerce

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01_title.pdfAttached File152.17 kBAdobe PDFView/Open
02_certificate.pdf326.63 kBAdobe PDFView/Open
03_abstract.pdf233.29 kBAdobe PDFView/Open
04_acknowledgement.pdf314.09 kBAdobe PDFView/Open
05_table of content.pdf248.66 kBAdobe PDFView/Open
06_chapter 1.pdf410.8 kBAdobe PDFView/Open
07_chapter 2.pdf1.68 MBAdobe PDFView/Open
08_chapter 3.pdf428.38 kBAdobe PDFView/Open
09_chapter 4.pdf674.51 kBAdobe PDFView/Open
10_chapter 5.pdf554.72 kBAdobe PDFView/Open
11_chapter 6.pdf1.05 MBAdobe PDFView/Open
12_references.pdf704.09 kBAdobe PDFView/Open
80_recommendation.pdf460.68 kBAdobe PDFView/Open
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