Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/331872
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | Commerce | |
| dc.date.accessioned | 2021-07-16T12:39:57Z | - |
| dc.date.available | 2021-07-16T12:39:57Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/331872 | - |
| dc.description.abstract | none | |
| dc.format.extent | 231 p. | |
| dc.language | English | |
| dc.relation | - | |
| dc.rights | university | |
| dc.title | An evaluative study of sales promotional strategies of branded products in rural markets A case study of Rajasthan | |
| dc.title.alternative | - | |
| dc.creator.researcher | Choudhary, Laxmi | |
| dc.subject.keyword | Social Sciences | |
| dc.subject.keyword | Economics and Business | |
| dc.subject.keyword | Economics | |
| dc.subject.keyword | Sales promotion | |
| dc.subject.keyword | Marketing | |
| dc.description.note | bibliography p.223-231 | |
| dc.contributor.guide | Sharma, Praveen | |
| dc.publisher.place | Rajasthan | |
| dc.publisher.university | University of Rajasthan | |
| dc.publisher.institution | Department of Commerce | |
| dc.date.registered | ||
| dc.date.completed | 2017 | |
| dc.date.awarded | ||
| dc.format.dimensions | - | |
| dc.format.accompanyingmaterial | None | |
| dc.type.degree | Ph.D. | |
| dc.source.inflibnet | INFLIBNET | |
| Appears in Departments: | Department of Commerce | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 214.11 kB | Adobe PDF | View/Open |
| 02_certificate.pdf | 72.22 kB | Adobe PDF | View/Open | |
| 03_acknowledgement.pdf | 13.46 kB | Adobe PDF | View/Open | |
| 04_preface.pdf | 15.55 kB | Adobe PDF | View/Open | |
| 05_table of content.pdf | 133.13 kB | Adobe PDF | View/Open | |
| 06_list of tables and figures.pdf | 447.56 kB | Adobe PDF | View/Open | |
| 07_chapter 1.pdf | 876.22 kB | Adobe PDF | View/Open | |
| 08_chapter 2.pdf | 318.12 kB | Adobe PDF | View/Open | |
| 09_chapter 3.pdf | 762.34 kB | Adobe PDF | View/Open | |
| 10_chapter 4.pdf | 1.04 MB | Adobe PDF | View/Open | |
| 11_chapter 5.pdf | 1.17 MB | Adobe PDF | View/Open | |
| 12_bibliography.pdf | 399.11 kB | Adobe PDF | View/Open | |
| 13_annexure.pdf | 2.85 MB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 544.7 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
Altmetric Badge: