Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/325846
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | ||
| dc.date.accessioned | 2021-05-12T07:54:13Z | - |
| dc.date.available | 2021-05-12T07:54:13Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/325846 | - |
| dc.description.abstract | newline | |
| dc.format.extent | ||
| dc.language | English | |
| dc.relation | ||
| dc.rights | university | |
| dc.title | An Analysis Of Marketing Strategies Of Mncs Manufacturing Soft Drink To Target The Rural Market In India A Case Study Of Coca Cola Pepsico Ltd | |
| dc.title.alternative | AN ANALYSIS OF MARKETING STRATEGIES OF MNCs MANUFACTURING SOFT DRINK TO TARGET THE RURAL MARKET IN INDIA (A Case Study of Coca-Cola and PepsiCo. Ltd.) | |
| dc.creator.researcher | Kumar, Shobhit | |
| dc.subject.keyword | Business | |
| dc.subject.keyword | Economics and Business | |
| dc.subject.keyword | Social Sciences | |
| dc.description.note | ||
| dc.contributor.guide | Mishra, Sanjay | |
| dc.publisher.place | Bareilly | |
| dc.publisher.university | Mahatma Jyotiba Phule Rohilkhand University | |
| dc.publisher.institution | Department of Business Administration | |
| dc.date.registered | ||
| dc.date.completed | 2014 | |
| dc.date.awarded | ||
| dc.format.dimensions | ||
| dc.format.accompanyingmaterial | None | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Department of Business Administration | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 80_recommendation.pdf | Attached File | 8.84 MB | Adobe PDF | View/Open |
| certificate.pdf | 145.25 kB | Adobe PDF | View/Open | |
| chap1 intro.pdf | 21.05 MB | Adobe PDF | View/Open | |
| chap2.pdf | 29.17 MB | Adobe PDF | View/Open | |
| chap3 brands and discripcition.pdf | 22.37 MB | Adobe PDF | View/Open | |
| chap4 marketting.pdf | 8.34 MB | Adobe PDF | View/Open | |
| chap5 marketting mix.pdf | 4.56 MB | Adobe PDF | View/Open | |
| chap6 analysis.pdf | 10.34 MB | Adobe PDF | View/Open | |
| chap7 conclusion.pdf | 8.69 MB | Adobe PDF | View/Open | |
| front page.pdf | 126.26 kB | Adobe PDF | View/Open | |
| prelims.pdf | 4.73 MB | Adobe PDF | View/Open | |
| shobhit_business administration_14.pdf | 4.06 MB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
Altmetric Badge: