Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/32550
| Title: | Celebrity Endorsement Through TV Medium A Study with Reference to Virudhunagar District |
| Researcher: | N. Muthukumar |
| Guide(s): | Dr. M. Jeyakumaran |
| Upload Date: | 7-Jan-2015 |
| University: | Kalasalingam University |
| Completed Date: | 22-1-2014 |
| Abstract: | newline |
| Pagination: | |
| URI: | http://hdl.handle.net/10603/32550 |
| Appears in Departments: | Department of Business Administration |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| celebrity endorsement through tv medium-a study with reference to virudhunagar district.pdf | Attached File | 2.09 MB | Adobe PDF | View/Open |
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