Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/322409
| Title: | Effect of Multiple Celebrities Endorsements on Purchasing Decision of Youth in Relation to Low Involvement Products on Television An Empirical Study |
| Researcher: | PANCHAL PRIYABEN KANU BHAI |
| Guide(s): | BHOJENDRA KUMAR NIRMAL |
| Keywords: | Economics and Business Management Social Sciences |
| University: | Pacific University |
| Completed Date: | 2018 |
| Abstract: | newline |
| Pagination: | |
| URI: | http://hdl.handle.net/10603/322409 |
| Appears in Departments: | MANAGEMENT |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_front page.pdf | Attached File | 48.79 kB | Adobe PDF | View/Open |
| 02_certificate page.pdf | 70.25 kB | Adobe PDF | View/Open | |
| 03_preliminary page.pdf | 85.69 kB | Adobe PDF | View/Open | |
| 04_chapter 1.pdf | 213.28 kB | Adobe PDF | View/Open | |
| 05_chapter 2.pdf | 207.89 kB | Adobe PDF | View/Open | |
| 06_chapter 3.pdf | 254.32 kB | Adobe PDF | View/Open | |
| 07_chapter 4.pdf | 773.13 kB | Adobe PDF | View/Open | |
| 08_chapter 5.pdf | 167.88 kB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 3.14 MB | Adobe PDF | View/Open |
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