Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/31871
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.coverage.spatial | Management | en_US |
dc.date.accessioned | 2014-12-29T05:29:44Z | - |
dc.date.available | 2014-12-29T05:29:44Z | - |
dc.date.issued | 2014-12-29 | - |
dc.identifier.uri | http://hdl.handle.net/10603/31871 | - |
dc.description.abstract | Abstract available | en_US |
dc.format.extent | 173p. | en_US |
dc.language | English | en_US |
dc.relation | - | en_US |
dc.rights | university | en_US |
dc.title | Destination branding: a holistic approach for brand architecture in tourism industry | en_US |
dc.title.alternative | - | en_US |
dc.creator.researcher | Ahuja, Sunaina | en_US |
dc.subject.keyword | brand architecture | en_US |
dc.subject.keyword | Destination branding | en_US |
dc.subject.keyword | Management | en_US |
dc.subject.keyword | tourism industry | en_US |
dc.description.note | Bibliography p.152-167 | en_US |
dc.contributor.guide | Singh, Nripendra | en_US |
dc.publisher.place | Noida | en_US |
dc.publisher.university | Jaypee Institute of Information Technology | en_US |
dc.publisher.institution | Department of Management | en_US |
dc.date.registered | n.d. | en_US |
dc.date.completed | December, 2014 | en_US |
dc.date.awarded | 2014 | en_US |
dc.format.dimensions | - | en_US |
dc.format.accompanyingmaterial | None | en_US |
dc.type.degree | Ph.D. | en_US |
dc.source.inflibnet | INFLIBNET | en_US |
Appears in Departments: | Jaypee Business School |
Files in This Item:
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
Altmetric Badge: