Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/314875
Title: Impact of celebrity endorsement on consumer buying behavior towards branded products
Researcher: Supandeep Kaur
Guide(s): Sharma, Kapil
Keywords: Business
Economics and Business
Social Sciences
University: Punjabi University
Completed Date: 2018
Abstract: File attached newline
Pagination: 226 p.
URI: http://hdl.handle.net/10603/314875
Appears in Departments:University School of Applied Management

Files in This Item:
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010 chapter 4.pdfAttached File124.63 kBAdobe PDFView/Open
011 chapter 5.pdf457.19 kBAdobe PDFView/Open
012 chapter 6.pdf249.08 kBAdobe PDFView/Open
013 chapter 7.pdf420.41 kBAdobe PDFView/Open
014 chapter 8.pdf497.13 kBAdobe PDFView/Open
015 chapter 9.pdf143.98 kBAdobe PDFView/Open
016 summary and conclusion.pdf229.5 kBAdobe PDFView/Open
017 bibliography final.pdf139.59 kBAdobe PDFView/Open
018 questionnaire.pdf129.11 kBAdobe PDFView/Open
01 title page.pdf520.43 kBAdobe PDFView/Open
02 certificate.pdf493.78 kBAdobe PDFView/Open
07 chapter 1.pdf247.92 kBAdobe PDFView/Open
08 chapter 2.pdf363.08 kBAdobe PDFView/Open
09 chapter 3.pdf203.79 kBAdobe PDFView/Open
80_recommendation.pdf730.54 kBAdobe PDFView/Open
abstract in english.pdf164.1 kBAdobe PDFView/Open
abstract in punjabi.pdf39.62 kBAdobe PDFView/Open
paper publications.pdf612.15 kBAdobe PDFView/Open
prelim.pdf1.23 MBAdobe PDFView/Open
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