Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/311168
| Title: | Impact Of Brand Experience And Brand Personality On Loyalty In The Indian Passenger Car Industry |
| Researcher: | Saravanan J |
| Guide(s): | B Devamaindhan |
| Keywords: | Arts and Humanities Arts and Recreation Art |
| University: | University of Madras |
| Completed Date: | 2020 |
| Abstract: | Impact Of Brand Experience And Brand Personality On Loyalty In The Indian Passenger Car Industry newline |
| Pagination: | |
| URI: | http://hdl.handle.net/10603/311168 |
| Appears in Departments: | Department of Management Studies |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 21.01 kB | Adobe PDF | View/Open |
| 02_certificate.pdf | 33.24 kB | Adobe PDF | View/Open | |
| 03_preliminary pages.pdf | 105.2 kB | Adobe PDF | View/Open | |
| 04_chapter 1.pdf | 177.2 kB | Adobe PDF | View/Open | |
| 05_chapter 2.pdf | 193.68 kB | Adobe PDF | View/Open | |
| 06_chapter 3.pdf | 759.59 kB | Adobe PDF | View/Open | |
| 07_chapter 4.pdf | 700.81 kB | Adobe PDF | View/Open | |
| 08_chapter 5.pdf | 61.77 kB | Adobe PDF | View/Open | |
| 09_appendix.pdf | 268.44 kB | Adobe PDF | View/Open | |
| 10_reference.pdf | 139.66 kB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 76.83 kB | Adobe PDF | View/Open |
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