Shodhganga : a reservoir of Indian theses @ INFLIBNET
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Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/293857
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | ||
| dc.date.accessioned | 2020-08-07T08:43:40Z | - |
| dc.date.available | 2020-08-07T08:43:40Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/293857 | - |
| dc.description.abstract | newline | |
| dc.format.extent | xii,195p | |
| dc.language | English | |
| dc.relation | 150 | |
| dc.rights | university | |
| dc.title | Modeling of brand switching behaviour a study with reference to personal care products in salem district | |
| dc.title.alternative | ||
| dc.creator.researcher | Saranya S | |
| dc.subject.keyword | Brand Switching Behaviour | |
| dc.subject.keyword | Business Finance | |
| dc.subject.keyword | Economics and Business | |
| dc.subject.keyword | Personal Care Products | |
| dc.subject.keyword | Salem District | |
| dc.subject.keyword | Social Sciences | |
| dc.description.note | Bibliography p (xiii-xxviii), Appendices | |
| dc.contributor.guide | Krishnakumar K | |
| dc.publisher.place | Salem | |
| dc.publisher.university | Periyar University | |
| dc.publisher.institution | Department of Commerce | |
| dc.date.registered | 11/09/2014 | |
| dc.date.completed | 2019 | |
| dc.date.awarded | 05/12/2019 | |
| dc.format.dimensions | 29 cms | |
| dc.format.accompanyingmaterial | CD | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Department of Commerce | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 185.17 kB | Adobe PDF | View/Open |
| 02_certificate.pdf | 218.07 kB | Adobe PDF | View/Open | |
| 03_preliminary pages.pdf | 729.95 kB | Adobe PDF | View/Open | |
| 04_chapter 1.pdf | 421.25 kB | Adobe PDF | View/Open | |
| 05_chapter 2.pdf | 464.45 kB | Adobe PDF | View/Open | |
| 06_chapter 3.pdf | 1.19 MB | Adobe PDF | View/Open | |
| 07_chapter 4.pdf | 905.1 kB | Adobe PDF | View/Open | |
| 08_chapter 5.pdf | 2.11 MB | Adobe PDF | View/Open | |
| 09_chapter 6.pdf | 220.27 kB | Adobe PDF | View/Open | |
| 10_bibliography.pdf | 445.78 kB | Adobe PDF | View/Open | |
| 11_appendices.pdf | 288.34 kB | Adobe PDF | View/Open | |
| 80_recommendation.pdf | 397.8 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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