Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/293794
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dc.coverage.spatial
dc.date.accessioned2020-08-07T05:57:03Z-
dc.date.available2020-08-07T05:57:03Z-
dc.identifier.urihttp://hdl.handle.net/10603/293794-
dc.description.abstractThis present research is construct on studying the effect of mobile data services on newlinecustomer retention, loyalty and satisfaction in the Indian market. It revolves around mobile newlinedata service usage pattern of the customers. It includes the study of reasons of customers for newlineusing the mobile data services. Factors pertinent to mobile data services are included in this newlinestudy to study their impact on customer satisfaction, loyalty and retention in the Indian newlinemarket. This research will benefit the mobile data service providers to understand the factors newlineon which they have to focus more on metro cities of the Indian market. newline
dc.format.extent
dc.languageEnglish
dc.relation
dc.rightsuniversity
dc.titleEffect of Mobile Data Service on Customer Retention Loyalty and Satisfaction in Indian Market
dc.title.alternative
dc.creator.researcherNITISH MUKHERJEE 
dc.subject.keywordBusiness
dc.subject.keywordEconomics and Business
dc.subject.keywordSocial Sciences
dc.description.note
dc.contributor.guideSandhir Sharma
dc.publisher.placeChandigarh
dc.publisher.universityChitkara University, Punjab
dc.publisher.institutionFaculty of Management
dc.date.registered1-8-2015
dc.date.completed2019
dc.date.awarded
dc.format.dimensions
dc.format.accompanyingmaterialDVD
dc.source.universityUniversity
dc.type.degreePh.D.
Appears in Departments:Faculty of Management

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80_recommendation.pdfAttached File391.65 kBAdobe PDFView/Open
certificate.pdf172.84 kBAdobe PDFView/Open
chapter-1.pdf625.56 kBAdobe PDFView/Open
chapter-2.pdf394.76 kBAdobe PDFView/Open
chapter-3.pdf386.01 kBAdobe PDFView/Open
chapter-4.pdf902.17 kBAdobe PDFView/Open
chapter-5.pdf391.65 kBAdobe PDFView/Open
preliminary pages.pdf331.81 kBAdobe PDFView/Open
references.pdf303.33 kBAdobe PDFView/Open
title.pdf180.76 kBAdobe PDFView/Open


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