Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/283128
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | ||
| dc.date.accessioned | 2020-03-20T10:37:09Z | - |
| dc.date.available | 2020-03-20T10:37:09Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/283128 | - |
| dc.description.abstract | newline | |
| dc.format.extent | 291 p. | |
| dc.language | English | |
| dc.relation | ||
| dc.rights | university | |
| dc.title | Influence of Social Reference Group on Buying Behavior A Comparative Study of Working and Non Working Women in Bangalore | |
| dc.title.alternative | ||
| dc.creator.researcher | Fernandes Semila Fenelly | |
| dc.subject.keyword | Consumer Behavior | |
| dc.subject.keyword | Group Influences | |
| dc.subject.keyword | Interpersonal Influence | |
| dc.subject.keyword | Product Conspicuousness | |
| dc.subject.keyword | Reference Group | |
| dc.subject.keyword | Social Reference Groups | |
| dc.subject.keyword | Women Buying Behavior | |
| dc.description.note | ||
| dc.contributor.guide | Panda Rajesh | |
| dc.publisher.place | Pune | |
| dc.publisher.university | Symbiosis International University | |
| dc.publisher.institution | Faculty of Management | |
| dc.date.registered | 10-7-2012 | |
| dc.date.completed | 2019 | |
| dc.date.awarded | 21-1-2019 | |
| dc.format.dimensions | ||
| dc.format.accompanyingmaterial | CD | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Faculty of Management | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| acknowledgement.pdf | Attached File | 414.33 kB | Adobe PDF | View/Open |
| appendix.pdf | 784.15 kB | Adobe PDF | View/Open | |
| certificate.pdf | 455.5 kB | Adobe PDF | View/Open | |
| chapter 1.pdf | 728.94 kB | Adobe PDF | View/Open | |
| chapter 2.pdf | 1.01 MB | Adobe PDF | View/Open | |
| chapter 3.pdf | 982.27 kB | Adobe PDF | View/Open | |
| chapter 4.pdf | 725.12 kB | Adobe PDF | View/Open | |
| chapter 5.pdf | 2.51 MB | Adobe PDF | View/Open | |
| chapter 6.pdf | 741.2 kB | Adobe PDF | View/Open | |
| chapter 7.pdf | 796.65 kB | Adobe PDF | View/Open | |
| chapter 8.pdf | 552.71 kB | Adobe PDF | View/Open | |
| chapter 9.pdf | 531.74 kB | Adobe PDF | View/Open | |
| executive summary.pdf | 444.45 kB | Adobe PDF | View/Open | |
| list of abbreviations.pdf | 406.63 kB | Adobe PDF | View/Open | |
| list of figures.pdf | 423.2 kB | Adobe PDF | View/Open | |
| list of tables.pdf | 439.96 kB | Adobe PDF | View/Open | |
| publications.pdf | 3.78 MB | Adobe PDF | View/Open | |
| reference.pdf | 459.23 kB | Adobe PDF | View/Open | |
| table of contents.pdf | 521.97 kB | Adobe PDF | View/Open | |
| title.pdf | 523.21 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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