Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/257100
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | ||
| dc.date.accessioned | 2019-09-09T12:21:40Z | - |
| dc.date.available | 2019-09-09T12:21:40Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/257100 | - |
| dc.description.abstract | newline | |
| dc.format.extent | 210p | |
| dc.language | English | |
| dc.relation | ||
| dc.rights | university | |
| dc.title | Product placement in indian films effect on consumers brand memory and recognition | |
| dc.title.alternative | ||
| dc.creator.researcher | Deshmukh, Sharmishthadevi, B. | |
| dc.description.note | Reference given in the end | |
| dc.contributor.guide | Dave, Darshana. | |
| dc.publisher.place | Vallabh Vidyanagar | |
| dc.publisher.university | Sardar Patel University | |
| dc.publisher.institution | Department of Business Management | |
| dc.date.registered | n.d | |
| dc.date.completed | 2019 | |
| dc.date.awarded | n.d | |
| dc.format.dimensions | ||
| dc.format.accompanyingmaterial | None | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Department of Business Management | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 38.85 kB | Adobe PDF | View/Open |
| 02_declaration.pdf | 341.4 kB | Adobe PDF | View/Open | |
| 03_certificate.pdf | 348.97 kB | Adobe PDF | View/Open | |
| 04_acknowledgement.pdf | 408.17 kB | Adobe PDF | View/Open | |
| 05_dedicated.pdf | 154.56 kB | Adobe PDF | View/Open | |
| 06_executive summary.pdf | 259.62 kB | Adobe PDF | View/Open | |
| 07_contents.pdf | 345.95 kB | Adobe PDF | View/Open | |
| 08_list of tables.pdf | 315.28 kB | Adobe PDF | View/Open | |
| 09_list of graphs charts.pdf | 148.1 kB | Adobe PDF | View/Open | |
| 10_list of abbreviations.pdf | 166.8 kB | Adobe PDF | View/Open | |
| 11_chapter1.pdf | 935.85 kB | Adobe PDF | View/Open | |
| 12_chapter2.pdf | 1.08 MB | Adobe PDF | View/Open | |
| 13_chapter3.pdf | 731.98 kB | Adobe PDF | View/Open | |
| 14_chapter4.pdf | 3.38 MB | Adobe PDF | View/Open | |
| 15_chapter5.pdf | 684.94 kB | Adobe PDF | View/Open | |
| 16_bibliography.pdf | 364.82 kB | Adobe PDF | View/Open | |
| 17_appendix.pdf | 457.68 kB | Adobe PDF | View/Open | |
| 18_list of publications.pdf | 356.42 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial 4.0 International (CC BY-NC 4.0).