Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/25208
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | Commerce | en_US |
| dc.date.accessioned | 2014-09-18T11:50:34Z | - |
| dc.date.available | 2014-09-18T11:50:34Z | - |
| dc.date.issued | 2014-09-18 | - |
| dc.identifier.uri | http://hdl.handle.net/10603/25208 | - |
| dc.description.abstract | None newline | en_US |
| dc.format.extent | xv, 203p. | en_US |
| dc.language | English | en_US |
| dc.relation | None | en_US |
| dc.rights | university | en_US |
| dc.title | Impact of Advertising and Marketing Strategies on wconsumer lifestyleith spl reference to fast food and clothing Industry | en_US |
| dc.title.alternative | en_US | |
| dc.creator.researcher | Agarwal, Rahul | en_US |
| dc.subject.keyword | Advertising | en_US |
| dc.subject.keyword | Marketing Strategies | en_US |
| dc.subject.keyword | Consumer Lifestyle | en_US |
| dc.subject.keyword | Fast Food | en_US |
| dc.subject.keyword | Clothing Industry | en_US |
| dc.description.note | Summary p.1-25, Bibliography p. 188-230 | en_US |
| dc.contributor.guide | Singhal, R K | en_US |
| dc.publisher.place | Meerut | en_US |
| dc.publisher.university | Chaudhary Charan Singh University | en_US |
| dc.publisher.institution | Department of Commerce | en_US |
| dc.date.registered | n.d. | en_US |
| dc.date.completed | 2012 | en_US |
| dc.date.awarded | n.d. | en_US |
| dc.format.dimensions | 30cm | en_US |
| dc.format.accompanyingmaterial | None | en_US |
| dc.source.university | University | en_US |
| dc.type.degree | Ph.D. | en_US |
| Appears in Departments: | Department of Commerce | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 370.67 kB | Adobe PDF | View/Open |
| 02_certificate.pdf | 12.28 kB | Adobe PDF | View/Open | |
| 03_contents.pdf | 11.23 kB | Adobe PDF | View/Open | |
| 04_list of tables.pdf | 6.92 kB | Adobe PDF | View/Open | |
| 05_acknowledgements.pdf | 18.19 kB | Adobe PDF | View/Open | |
| 06_chapter 1.pdf | 125.87 kB | Adobe PDF | View/Open | |
| 07_chapter 2.pdf | 101.13 kB | Adobe PDF | View/Open | |
| 08_chapter 3.pdf | 96.85 kB | Adobe PDF | View/Open | |
| 09_chapter 4.pdf | 159.56 kB | Adobe PDF | View/Open | |
| 10_chapter 5.pdf | 35.81 kB | Adobe PDF | View/Open | |
| 11_chapter 6.pdf | 419.25 kB | Adobe PDF | View/Open | |
| 12_chapter 7.pdf | 220.78 kB | Adobe PDF | View/Open | |
| 13_chapter 8.pdf | 43.27 kB | Adobe PDF | View/Open | |
| 14_chapter 9.pdf | 55.63 kB | Adobe PDF | View/Open | |
| 15_summary.pdf | 464.58 kB | Adobe PDF | View/Open | |
| 16_bibliography.pdf | 50.32 kB | Adobe PDF | View/Open | |
| 17_synopsis.pdf | 398.23 kB | Adobe PDF | View/Open | |
| 18_questionnaire.pdf | 26.86 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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