Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/248065
Title: Brand experience and brand loyalty a study of select cosmetic brands in India
Researcher: Fakher, Samira Shakeri
Guide(s): Manjunath, S. J.
Keywords: Brand Experience
Brand Loyalty
Brand Personality
Brand Trust
Cosmetic Brands India
Cosmetic Market India
Indian Consumers
Indian Cosmetic Market
Social Sciences,Economics and Business,Business
University: University of Mysore
Completed Date: 2018
Abstract: newline
Pagination: 
URI: http://hdl.handle.net/10603/248065
Appears in Departments:B N Bahadur Institute of Management Sciences

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01_title.pdfAttached File142.91 kBAdobe PDFView/Open
02_certificate.pdf146.93 kBAdobe PDFView/Open
03_acknowledgements.pdf225.98 kBAdobe PDFView/Open
04_executive summary.pdf224.27 kBAdobe PDFView/Open
05_contents.pdf284.75 kBAdobe PDFView/Open
06_list of tables.pdf258.33 kBAdobe PDFView/Open
07_list of figures.pdf227.39 kBAdobe PDFView/Open
08_chapter 1.pdf238.85 kBAdobe PDFView/Open
09_chapter 2.pdf544.71 kBAdobe PDFView/Open
10_chapter 3.pdf831.85 kBAdobe PDFView/Open
11_chapter 4.pdf1.12 MBAdobe PDFView/Open
12_chapter 5.pdf333.07 kBAdobe PDFView/Open
13_bibliography.pdf462.34 kBAdobe PDFView/Open
14_questionnaire.pdf249.74 kBAdobe PDFView/Open
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