Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/247872
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | ||
| dc.date.accessioned | 2019-06-21T05:45:06Z | - |
| dc.date.available | 2019-06-21T05:45:06Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/247872 | - |
| dc.description.abstract | newline | |
| dc.format.extent | ||
| dc.language | English | |
| dc.relation | ||
| dc.rights | university | |
| dc.title | A study on the relationship between functional literacy and consumer decision making process for FMCG | |
| dc.title.alternative | ||
| dc.creator.researcher | Chishti, Mohd. Danish | |
| dc.subject.keyword | Marketing management, Marketing research, Consumer behavior, Consumer goods,Functional literacy. | |
| dc.description.note | ||
| dc.contributor.guide | Reshma Nasreen | |
| dc.publisher.place | Delhi | |
| dc.publisher.university | Jamia Hamdard University | |
| dc.publisher.institution | Department of Management Studies | |
| dc.date.registered | 2013 | |
| dc.date.completed | 2018 | |
| dc.date.awarded | 2019 | |
| dc.format.dimensions | ||
| dc.format.accompanyingmaterial | DVD | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Department of Management Studies | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf.pdf | Attached File | 108.54 kB | Adobe PDF | View/Open |
| 04_table of content.pdf.pdf | 379.76 kB | Adobe PDF | View/Open | |
| 05_list of table.pdf.pdf | 589.09 kB | Adobe PDF | View/Open | |
| 06_list of figures.pdf.pdf | 584.99 kB | Adobe PDF | View/Open | |
| 07_list of addenda.pdf.pdf | 485.37 kB | Adobe PDF | View/Open | |
| 08_chapter 1.pdf.pdf | 657.07 kB | Adobe PDF | View/Open | |
| 09_chapter 2.pdf.pdf | 1.21 MB | Adobe PDF | View/Open | |
| 10_chapter 3.pdf.pdf | 884.65 kB | Adobe PDF | View/Open | |
| 11_chapter 4.pdf.pdf | 718.73 kB | Adobe PDF | View/Open | |
| 12_chapter 5.pdf.pdf | 1.91 MB | Adobe PDF | View/Open | |
| 13_chapter 6.pdf.pdf | 646.64 kB | Adobe PDF | View/Open | |
| 14_chapter 7.pdf.pdf | 604.18 kB | Adobe PDF | View/Open | |
| 15_references.pdf.pdf | 536.84 kB | Adobe PDF | View/Open | |
| 16_annextures.pdf.pdf | 2.18 MB | Adobe PDF | View/Open | |
| certificate danish.pdf | 138.64 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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