1. Shodhganga@INFLIBNET
  2. University of Mysore
  3. B N Bahadur Institute of Management Sciences
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/247373
Title: Marketing strategies of ready to serve food and beverages chains a study of multinational brands in India
Researcher: Harsha Vardhan, G.
Guide(s): Amulya, M.
Keywords: Changing Diets
Eating Patterns
Fast Food Consumer Behaviour
Fast Food Consumption
Fast Foods
Integrated Marketing Mix
Marketing Strategy
Social Sciences,Economics and Business,Business
University: University of Mysore
Completed Date: 2018
Abstract: newline
Pagination: 
URI: http://hdl.handle.net/10603/247373
Appears in Departments:B N Bahadur Institute of Management Sciences

Files in This Item:
File Description SizeFormat 
01_title.pdfAttached File19.21 kBAdobe PDFView/Open
02_declaration.pdf15.84 kBAdobe PDFView/Open
03_certificate.pdf15.18 kBAdobe PDFView/Open
04_acknowledgement.pdf17.3 kBAdobe PDFView/Open
05_table of contents.pdf29.11 kBAdobe PDFView/Open
06_list of tables.pdf29.2 kBAdobe PDFView/Open
07_list of graphs and figures.pdf21.92 kBAdobe PDFView/Open
08_list of abbreviations.pdf26.63 kBAdobe PDFView/Open
09_abstract.pdf16.67 kBAdobe PDFView/Open
10_chapter 1.pdf83.6 kBAdobe PDFView/Open
11_chapter 2.pdf243.1 kBAdobe PDFView/Open
12_chapter 3.pdf392.01 kBAdobe PDFView/Open
13_chapter 4.pdf4.76 MBAdobe PDFView/Open
14_chapter 5.pdf90.2 kBAdobe PDFView/Open
15_chapter 6.pdf44.69 kBAdobe PDFView/Open
16_bibliography.pdf70.4 kBAdobe PDFView/Open
17_annexure.pdf101.04 kBAdobe PDFView/Open
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