Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/24248
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | Commerce | en_US |
| dc.date.accessioned | 2014-09-01T04:44:18Z | - |
| dc.date.available | 2014-09-01T04:44:18Z | - |
| dc.date.issued | 2014-09-01 | - |
| dc.identifier.uri | http://hdl.handle.net/10603/24248 | - |
| dc.description.abstract | None | en_US |
| dc.format.extent | xii, 192p. | en_US |
| dc.language | English | en_US |
| dc.relation | None | en_US |
| dc.rights | university | en_US |
| dc.title | Effectiveness of marketing strategies for ploughing rural market of x ast moving consumer goods F MCG a case study of hindustan lever limited | en_US |
| dc.title.alternative | - | en_US |
| dc.creator.researcher | Dwivedi, Raghavendra | en_US |
| dc.subject.keyword | Marketing Strategies | en_US |
| dc.subject.keyword | Ploughing Rural Market | en_US |
| dc.subject.keyword | X Ast Moving Consumer | en_US |
| dc.subject.keyword | Goods F MCG | en_US |
| dc.subject.keyword | Hindustan Lever Limited | en_US |
| dc.description.note | Conclusion p.184-192 | en_US |
| dc.contributor.guide | Sudhir Kumar | en_US |
| dc.publisher.place | Meerut | en_US |
| dc.publisher.university | Chaudhary Charan Singh University | en_US |
| dc.publisher.institution | Department of Commerce | en_US |
| dc.date.registered | n.d. | en_US |
| dc.date.completed | 2007 | en_US |
| dc.date.awarded | n.d. | en_US |
| dc.format.dimensions | 30cm | en_US |
| dc.format.accompanyingmaterial | None | en_US |
| dc.source.university | University | en_US |
| dc.type.degree | Ph.D. | en_US |
| Appears in Departments: | Department of Commerce | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_ title.pdf | Attached File | 381.38 kB | Adobe PDF | View/Open |
| 02_ certificate.pdf | 426.91 kB | Adobe PDF | View/Open | |
| 03_ contents.pdf | 306.8 kB | Adobe PDF | View/Open | |
| 04_ acknowledgement.pdf | 1.79 MB | Adobe PDF | View/Open | |
| 05_ chapter 1.pdf | 10.86 MB | Adobe PDF | View/Open | |
| 06_ chapter 2.pdf | 9.42 MB | Adobe PDF | View/Open | |
| 07_ chapter 3.pdf | 5.82 MB | Adobe PDF | View/Open | |
| 08_ chapter 4.pdf | 6.21 MB | Adobe PDF | View/Open | |
| 09_ chapter 5.pdf | 7.14 MB | Adobe PDF | View/Open | |
| 10_ chapter 6.pdf | 3.81 MB | Adobe PDF | View/Open | |
| 11_ chapter 7.pdf | 8.8 MB | Adobe PDF | View/Open | |
| 12_ conclusion.pdf | 3.01 MB | Adobe PDF | View/Open | |
| 13_appendix.pdf | 7.65 MB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
Altmetric Badge: