Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/239062
| Title: | Consumers Attitude Towards Viral Marketing A Study With Reference To Chennai City |
| Researcher: | R.SUBHASRI |
| Guide(s): | T.N.RAMA |
| Keywords: | Arts and Humanities,Arts and Recreation,Art |
| University: | University of Madras |
| Completed Date: | |
| Abstract: | Consumers Attitude Towards Viral Marketing - newlineA Study With Reference To Chennai City newline newline |
| Pagination: | |
| URI: | http://hdl.handle.net/10603/239062 |
| Appears in Departments: | Department of Commerce |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title page.pdf | Attached File | 14.75 kB | Adobe PDF | View/Open |
| 02_certificate.pdf | 6.06 kB | Adobe PDF | View/Open | |
| 03_preliminary pages.pdf | 38.13 kB | Adobe PDF | View/Open | |
| 04_chapter-1.pdf | 630.47 kB | Adobe PDF | View/Open | |
| 05_chapter-2.pdf | 266.65 kB | Adobe PDF | View/Open | |
| 06_chapter-3.pdf | 296.94 kB | Adobe PDF | View/Open | |
| 07_chapter-4.pdf | 872.67 kB | Adobe PDF | View/Open | |
| 08_chapter-5.pdf | 767.24 kB | Adobe PDF | View/Open | |
| 09_chapter-6.pdf | 211.06 kB | Adobe PDF | View/Open | |
| 10_bibliography.pdf | 49.42 kB | Adobe PDF | View/Open | |
| 11_appendix.pdf | 49.69 kB | Adobe PDF | View/Open |
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