Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/238500
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | Management | |
| dc.date.accessioned | 2019-04-12T07:20:47Z | - |
| dc.date.available | 2019-04-12T07:20:47Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/238500 | - |
| dc.description.abstract | Abstract not available | |
| dc.format.extent | xi, 118p. | |
| dc.language | English | |
| dc.relation | 109-114 | |
| dc.rights | university | |
| dc.title | A study of efficacy of advertising communication on health food drink buyers | |
| dc.title.alternative | ||
| dc.creator.researcher | Shah, Mamta | |
| dc.subject.keyword | AdvertisingCommunication | |
| dc.subject.keyword | DrinkBrands | |
| dc.subject.keyword | Food | |
| dc.subject.keyword | Health | |
| dc.subject.keyword | HypothesisStudy | |
| dc.description.note | Data not available | |
| dc.contributor.guide | Rajeev K, Shukla | |
| dc.publisher.place | Indore | |
| dc.publisher.university | Devi Ahilya Vishwavidyalaya | |
| dc.publisher.institution | shri Vaishnav Institute of Management | |
| dc.date.registered | n.d. | |
| dc.date.completed | 2014 | |
| dc.date.awarded | n.d. | |
| dc.format.dimensions | 31cm. | |
| dc.format.accompanyingmaterial | None | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | shri Vaishnav Institute of Management | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title page.pdf | Attached File | 47.49 kB | Adobe PDF | View/Open |
| 02_certificate.pdf | 45.61 kB | Adobe PDF | View/Open | |
| 03_declaration.pdf | 38.78 kB | Adobe PDF | View/Open | |
| 04_acknowledgement.pdf | 51.03 kB | Adobe PDF | View/Open | |
| 05_index.pdf | 95.02 kB | Adobe PDF | View/Open | |
| 06_list of tables.pdf | 99.71 kB | Adobe PDF | View/Open | |
| 07_list of figures.pdf | 21.13 kB | Adobe PDF | View/Open | |
| 08_chapter 1.pdf | 1.23 MB | Adobe PDF | View/Open | |
| 09_chapter 2.pdf | 643.04 kB | Adobe PDF | View/Open | |
| 10_chapter 3.pdf | 84.96 kB | Adobe PDF | View/Open | |
| 11_chapter 4.pdf | 40.29 kB | Adobe PDF | View/Open | |
| 12_chapter 5.pdf | 427.01 kB | Adobe PDF | View/Open | |
| 13_chapter 6.pdf | 415.62 kB | Adobe PDF | View/Open | |
| 14_chapter 7.pdf | 3.58 MB | Adobe PDF | View/Open | |
| 15_chapter 8.pdf | 255.44 kB | Adobe PDF | View/Open | |
| 16_chapter 9.pdf | 302.77 kB | Adobe PDF | View/Open | |
| 17_references.pdf | 335.56 kB | Adobe PDF | View/Open | |
| 18_appendix.pdf | 212.71 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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