Shodhganga : a reservoir of Indian theses @ INFLIBNET
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Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/237555
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | ||
| dc.date.accessioned | 2019-04-07T10:10:29Z | - |
| dc.date.available | 2019-04-07T10:10:29Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/237555 | - |
| dc.description.abstract | newline | |
| dc.format.extent | ||
| dc.language | English | |
| dc.relation | ||
| dc.rights | university | |
| dc.title | A study on effectiveness of promotion mix strategies on customers of hospitals in Pune city | |
| dc.title.alternative | ||
| dc.creator.researcher | Raut, Neelam Vishal | |
| dc.subject.keyword | Social Sciences,Economics and Business,Management | |
| dc.subject.keyword | Marketing Management | |
| dc.subject.keyword | Effectiveness | |
| dc.subject.keyword | Promotion mix strategies | |
| dc.subject.keyword | Customers | |
| dc.subject.keyword | Hospitals | |
| dc.subject.keyword | Pune city | |
| dc.description.note | ||
| dc.contributor.guide | Sanvikar, Balkrishna V. | |
| dc.publisher.place | Pune | |
| dc.publisher.university | Savitribai Phule Pune University | |
| dc.publisher.institution | Department of Management Science | |
| dc.date.registered | 12/012/2012|12/12/2017 | |
| dc.date.completed | 03/2018 | |
| dc.date.awarded | 24/08/2018 | |
| dc.format.dimensions | ||
| dc.format.accompanyingmaterial | DVD | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Department of Management Science | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| /01_title.pdf | Attached File | 6.89 kB | Adobe PDF | View/Open |
| 01_title.pdf | 6.89 kB | Adobe PDF | View/Open | |
| 02_list of content.pdf | 21.58 kB | Adobe PDF | View/Open | |
| 03_acknowledgment.pdf | 9.54 kB | Adobe PDF | View/Open | |
| 04_certificate.pdf | 6.85 kB | Adobe PDF | View/Open | |
| 05_declaration.pdf | 8.87 kB | Adobe PDF | View/Open | |
| 06_list of table.pdf | 16.13 kB | Adobe PDF | View/Open | |
| 07_list of figures.pdf | 8.46 kB | Adobe PDF | View/Open | |
| 08_abstract.pdf | 11.07 kB | Adobe PDF | View/Open | |
| 09_chapter 1.pdf | 662.1 kB | Adobe PDF | View/Open | |
| 10_chapter 2.pdf | 236.91 kB | Adobe PDF | View/Open | |
| 11_chapter 3.pdf | 111.68 kB | Adobe PDF | View/Open | |
| 12_chapter 4.pdf | 807.37 kB | Adobe PDF | View/Open | |
| 13_chapter 5.pdf | 47.66 kB | Adobe PDF | View/Open | |
| 14_bibliography.pdf | 77.83 kB | Adobe PDF | View/Open | |
| 15_annexure.pdf | 182.87 kB | Adobe PDF | View/Open |
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