Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/236212
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | Management | |
| dc.date.accessioned | 2019-04-03T08:35:42Z | - |
| dc.date.available | 2019-04-03T08:35:42Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/236212 | - |
| dc.description.abstract | Abstract not available | |
| dc.format.extent | xxiii, 160p. | |
| dc.language | English | |
| dc.relation | No Reference | |
| dc.rights | university | |
| dc.title | Effect of sales promotion on retail outlet preference A customer analysis | |
| dc.title.alternative | ||
| dc.creator.researcher | Mokshmar, Priyanka | |
| dc.subject.keyword | Chi-Scheme | |
| dc.subject.keyword | Demographic | |
| dc.subject.keyword | FMCG | |
| dc.subject.keyword | Implication | |
| dc.subject.keyword | Outlet | |
| dc.description.note | Data not available | |
| dc.contributor.guide | Gupta, Rajiv | |
| dc.publisher.place | Indore | |
| dc.publisher.university | Devi Ahilya Vishwavidyalaya | |
| dc.publisher.institution | Institute of Management Studies | |
| dc.date.registered | n.d. | |
| dc.date.completed | 2012 | |
| dc.date.awarded | n.d. | |
| dc.format.dimensions | 30cm. | |
| dc.format.accompanyingmaterial | None | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Institute of Management Studies | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title page.pdf | Attached File | 35.14 kB | Adobe PDF | View/Open |
| 02_declaration.pdf | 25.4 kB | Adobe PDF | View/Open | |
| 03_certificate.pdf | 33.35 kB | Adobe PDF | View/Open | |
| 04_undertaking.pdf | 26.23 kB | Adobe PDF | View/Open | |
| 05_acknowledgement.pdf | 38.33 kB | Adobe PDF | View/Open | |
| 06_preface.pdf | 99.14 kB | Adobe PDF | View/Open | |
| 07_table of content.pdf | 260.9 kB | Adobe PDF | View/Open | |
| 08_chapter 1.pdf | 1.6 MB | Adobe PDF | View/Open | |
| 09_chapter 2.pdf | 478.92 kB | Adobe PDF | View/Open | |
| 10_chapter 3.pdf | 230.68 kB | Adobe PDF | View/Open | |
| 11_chapter 4.pdf | 1.91 MB | Adobe PDF | View/Open | |
| 12_chapter 5.pdf | 297.62 kB | Adobe PDF | View/Open | |
| 13_chapter 6.pdf | 89.54 kB | Adobe PDF | View/Open | |
| 14_references.pdf | 262.39 kB | Adobe PDF | View/Open | |
| 15_appendices.pdf | 140.14 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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