Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/235822
| Title: | Marketing strategy in film industry a comparative study |
| Researcher: | Mahajan, Sandesh |
| Guide(s): | Iyengar, Vijaylaxmi; Gupta, Rajiv |
| Keywords: | Bollywood Critics FilmIndustry LowBudget Marketing |
| University: | Devi Ahilya Vishwavidyalaya |
| Completed Date: | 2016 |
| Abstract: | Abstract available |
| Pagination: | xvi, 233p. |
| URI: | http://hdl.handle.net/10603/235822 |
| Appears in Departments: | Institute of Management Studies |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title page.pdf | Attached File | 26.89 kB | Adobe PDF | View/Open |
| 02_declaration.pdf | 40.29 kB | Adobe PDF | View/Open | |
| 03_certificate.pdf | 29.03 kB | Adobe PDF | View/Open | |
| 04_undertaking.pdf | 18.8 kB | Adobe PDF | View/Open | |
| 05_course work certificate.pdf | 31.27 kB | Adobe PDF | View/Open | |
| 06_presentation certificate.pdf | 24.89 kB | Adobe PDF | View/Open | |
| 07_acknowledgement.pdf | 48.9 kB | Adobe PDF | View/Open | |
| 08_abstract.pdf | 44.25 kB | Adobe PDF | View/Open | |
| 09_content.pdf | 381.46 kB | Adobe PDF | View/Open | |
| 10_chapter 1.pdf | 2.46 MB | Adobe PDF | View/Open | |
| 11_chapter 2.pdf | 471.37 kB | Adobe PDF | View/Open | |
| 12_chapter 3.pdf | 280.96 kB | Adobe PDF | View/Open | |
| 13_chapter 4.pdf | 9.33 MB | Adobe PDF | View/Open | |
| 14_chapter 5.pdf | 951.31 kB | Adobe PDF | View/Open |
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