Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/231558
| Title: | Impact of television advertisement on childrens pester power in family purchase decision making |
| Researcher: | Sara S |
| Guide(s): | Panchanatham N |
| University: | Manonmaniam Sundaranar University |
| Completed Date: | 2018 |
| Abstract: | newline |
| Pagination: | xi, 209p |
| URI: | http://hdl.handle.net/10603/231558 |
| Appears in Departments: | Department of Business Administration |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 28.15 kB | Adobe PDF | View/Open |
| 02_acknowledgement.pdf | 19.36 kB | Adobe PDF | View/Open | |
| 03_content.pdf | 45.11 kB | Adobe PDF | View/Open | |
| 04_list of tables.pdf | 53.91 kB | Adobe PDF | View/Open | |
| 06_chapter1.pdf | 82.22 kB | Adobe PDF | View/Open | |
| 07_chapter2.pdf | 230.25 kB | Adobe PDF | View/Open | |
| 08_chapter3.pdf | 77.13 kB | Adobe PDF | View/Open | |
| 09_chapter4.pdf | 939.07 kB | Adobe PDF | View/Open | |
| 10_chapter5.pdf | 119.63 kB | Adobe PDF | View/Open | |
| 11_reference.pdf | 77.03 kB | Adobe PDF | View/Open |
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