1. Shodhganga@INFLIBNET
  2. IIS (Deemed to be University)
  3. Department of Commerce
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/222000
Full metadata record
DC FieldValueLanguage
dc.coverage.spatialCommerce and Management
dc.date.accessioned2018-11-30T09:50:29Z-
dc.date.available2018-11-30T09:50:29Z-
dc.identifier.urihttp://hdl.handle.net/10603/222000-
dc.description.abstractnewline
dc.format.extentxxi, 143p.
dc.languageEnglish
dc.relation
dc.rightsuniversity
dc.titleAnalysis of marketing mix strategies of FMCG products in rural markets with special reference to Rajasthan
dc.title.alternative
dc.creator.researcherTyagi, Vani
dc.subject.keywordSocial Sciences,Economics and Business,Business,Marketing, Mix Strategies, FMCG Products, Rural, Markets, Rajasthan
dc.description.noteReferences 139-143, Appendices
dc.contributor.guideAnand, Meenakshi
dc.publisher.placeJaipur
dc.publisher.universityThe IIS University
dc.publisher.institutionDepartment of Commerce
dc.date.registered30/05/2013
dc.date.completed6/12/2017
dc.date.awarded6/12/2017
dc.format.dimensions
dc.format.accompanyingmaterialCD
dc.source.universityUniversity
dc.type.degreePh.D.
Appears in Departments:Department of Commerce

Files in This Item:
File Description SizeFormat 
01_title.pdfAttached File181.55 kBAdobe PDFView/Open
02_certificates.pdf849.36 kBAdobe PDFView/Open
03_acknowledgement.pdf371.17 kBAdobe PDFView/Open
04_contents.pdf532.35 kBAdobe PDFView/Open
05_preface.pdf675.4 kBAdobe PDFView/Open
06_list of tables figures.pdf1.6 MBAdobe PDFView/Open
07_chapter 1.pdf868.97 kBAdobe PDFView/Open
08_chapter 2.pdf1.4 MBAdobe PDFView/Open
09_chapter 3.pdf743.96 kBAdobe PDFView/Open
10_chapter 4.pdf1.43 MBAdobe PDFView/Open
11_chapter 5.pdf192.84 kBAdobe PDFView/Open
12_references.pdf1.03 MBAdobe PDFView/Open
Show simple item record


Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).

Altmetric Badge: