Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/218572
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.coverage.spatial | ||
dc.date.accessioned | 2018-10-16T04:57:54Z | - |
dc.date.available | 2018-10-16T04:57:54Z | - |
dc.identifier.uri | http://hdl.handle.net/10603/218572 | - |
dc.description.abstract | Employer branding is becoming a progressively significant area for research and practice. Globally, organizations recognize the need to have a compelling employer brand that differentially effects the conception and sustenance of its competitive advantage generating favourable corporate reputation. The employees of an organization are the leading creators of its employer brand. With increasing presence of social media, they are even more competent to influence their firm s reputation. newline | |
dc.format.extent | ||
dc.language | English | |
dc.relation | ||
dc.rights | university | |
dc.title | Employer Branding as a Predictor of Corporate Reputation Examining the Role of Social Media and Employees Brand Advocacy | |
dc.title.alternative | ||
dc.creator.researcher | JAYA MALHOTRA | |
dc.description.note | ||
dc.contributor.guide | K.K. SHARMA | |
dc.publisher.place | Chandigarh | |
dc.publisher.university | Chitkara University, Punjab | |
dc.publisher.institution | Faculty of Management | |
dc.date.registered | 23-8-2014 | |
dc.date.completed | 2018 | |
dc.date.awarded | 30/06/2018 | |
dc.format.dimensions | ||
dc.format.accompanyingmaterial | None | |
dc.source.university | University | |
dc.type.degree | Ph.D. | |
Appears in Departments: | Faculty of Management |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
pages from jaya malhotra thesis 2018-10.pdf | Attached File | 931.13 kB | Adobe PDF | View/Open |
pages from jaya malhotra thesis 2018-2.pdf | 361.97 kB | Adobe PDF | View/Open | |
pages from jaya malhotra thesis 2018-3.pdf | 462.14 kB | Adobe PDF | View/Open | |
pages from jaya malhotra thesis 2018-4.pdf | 563.88 kB | Adobe PDF | View/Open | |
pages from jaya malhotra thesis 2018-5.pdf | 789.45 kB | Adobe PDF | View/Open | |
pages from jaya malhotra thesis 2018-6.pdf | 406.65 kB | Adobe PDF | View/Open | |
pages from jaya malhotra thesis 2018-7.pdf | 430.27 kB | Adobe PDF | View/Open | |
pages from jaya malhotra thesis 2018-8.pdf | 1.07 MB | Adobe PDF | View/Open | |
pages from jaya malhotra thesis 2018-9.pdf | 296.94 kB | Adobe PDF | View/Open | |
pages from jaya malhotra thesis 2018.pdf | 371.77 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
Altmetric Badge: