Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/208932
| Title: | A Study On Customer Based Instore Brand Equity Measurement Model |
| Researcher: | Shailesh G |
| Guide(s): | Bhanu Sree Reddy .D |
| Keywords: | Business Strategies Market Dynamics Retail Industry |
| University: | VIT University |
| Completed Date: | 2017 |
| Abstract: | newline |
| Pagination: | I-XII, 1-121 |
| URI: | http://hdl.handle.net/10603/208932 |
| Appears in Departments: | Centre of Business School |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 50.94 kB | Adobe PDF | View/Open |
| 02_certificate, abstract.pdf | 201.7 kB | Adobe PDF | View/Open | |
| 03_preliminary pages.pdf | 497.13 kB | Adobe PDF | View/Open | |
| 04_chapter 1.pdf | 4.91 MB | Adobe PDF | View/Open | |
| 05_chapter 2.pdf | 4.44 MB | Adobe PDF | View/Open | |
| 06_chapter 3.pdf | 2.38 MB | Adobe PDF | View/Open | |
| 07_chapter 4.pdf | 2.38 MB | Adobe PDF | View/Open | |
| 08_chapter 5.pdf | 791.21 kB | Adobe PDF | View/Open | |
| 09_references, list of publications.pdf | 3.05 MB | Adobe PDF | View/Open |
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