Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/208788
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | ||
| dc.date.accessioned | 2018-07-19T12:36:46Z | - |
| dc.date.available | 2018-07-19T12:36:46Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/208788 | - |
| dc.description.abstract | newline | |
| dc.format.extent | ||
| dc.language | English | |
| dc.relation | ||
| dc.rights | university | |
| dc.title | Social media as a branding and communication tool using netnography methods | |
| dc.title.alternative | ||
| dc.creator.researcher | Swetha, N. | |
| dc.subject.keyword | Communication Tool | |
| dc.subject.keyword | Social Media | |
| dc.description.note | ||
| dc.contributor.guide | Jayasmita Rath | |
| dc.publisher.place | Mysore | |
| dc.publisher.university | University of Mysore | |
| dc.publisher.institution | B N Bahadur Institute of Management Sciences | |
| dc.date.registered | ||
| dc.date.completed | 2017 | |
| dc.date.awarded | ||
| dc.format.dimensions | ||
| dc.format.accompanyingmaterial | None | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | B N Bahadur Institute of Management Sciences | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 189.33 kB | Adobe PDF | View/Open |
| 02_declaration.pdf | 118.91 kB | Adobe PDF | View/Open | |
| 03_certificate.pdf | 118.82 kB | Adobe PDF | View/Open | |
| 04_acknowledgement.pdf | 121.53 kB | Adobe PDF | View/Open | |
| 05_abstract.pdf | 205.03 kB | Adobe PDF | View/Open | |
| 06_table of contents.pdf | 283 kB | Adobe PDF | View/Open | |
| 07_list of figures.pdf | 242.7 kB | Adobe PDF | View/Open | |
| 08_list of graphs and tables.pdf | 151.84 kB | Adobe PDF | View/Open | |
| 09_chapter 1.pdf | 692.9 kB | Adobe PDF | View/Open | |
| 10_chapter 2.pdf | 761.06 kB | Adobe PDF | View/Open | |
| 11_chapter 3.pdf | 640.16 kB | Adobe PDF | View/Open | |
| 12_chapter 4.pdf | 4.89 MB | Adobe PDF | View/Open | |
| 13_chapter 5.pdf | 418.97 kB | Adobe PDF | View/Open | |
| 14_references.pdf | 421.9 kB | Adobe PDF | View/Open | |
| 15_list of publications.pdf | 290.79 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
Altmetric Badge: