Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/20113
| Title: | Consumer Perception About Promotional Strategies Adopted by Marketers A Study with Reference to Fast Moving Consumer Goods in Kerala |
| Researcher: | Krishna Kumar K M |
| Guide(s): | Muraleedharan K P |
| Keywords: | Consumer goods Marketing |
| Upload Date: | 3-Jul-2014 |
| University: | University of Calicut |
| Completed Date: | |
| Abstract: | newline |
| Pagination: | |
| URI: | http://hdl.handle.net/10603/20113 |
| Appears in Departments: | Department of Commerce and Management Studies |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 20.69 kB | Adobe PDF | View/Open |
| 02_declaration.pdf | 20.23 kB | Adobe PDF | View/Open | |
| 03_certificate.pdf | 19.63 kB | Adobe PDF | View/Open | |
| 04_acknowledgement.pdf | 49.71 kB | Adobe PDF | View/Open | |
| 05_contents.pdf | 16.81 kB | Adobe PDF | View/Open | |
| 06_list of tables.pdf | 369.67 kB | Adobe PDF | View/Open | |
| 07_list of figures.pdf | 16.17 kB | Adobe PDF | View/Open | |
| 08_chapter 1.pdf | 862.32 kB | Adobe PDF | View/Open | |
| 09_chapter 2.pdf | 1.24 MB | Adobe PDF | View/Open | |
| 10_chapter 3.pdf | 1.11 MB | Adobe PDF | View/Open | |
| 11_chapter 4.pdf | 6.1 MB | Adobe PDF | View/Open | |
| 12_chapter 5.pdf | 1.06 MB | Adobe PDF | View/Open | |
| 13_ bliography.pdf | 641.89 kB | Adobe PDF | View/Open | |
| 14_appendices.pdf | 529.66 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial 4.0 International (CC BY-NC 4.0).
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