1. Shodhganga@INFLIBNET
  2. Dr. D. Y. Patil Vidyapeeth, Pune
  3. Global Business School and Research Centre
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/200573
Title: An analysis of buying behavior of generation x and generation y customers towards purchase of selected house hold electrical appliances a study of the selected sales outlets in pune city
Researcher: Mahajan, Rashmi
Guide(s): Dholakia, Rakesh
Keywords: Buying behavior
Electrical appliances
University: Dr. D Y Patil Vidyapeeth
Completed Date: 2014
Abstract: available
Pagination: 236 p.
URI: http://hdl.handle.net/10603/200573
Appears in Departments:Global Business School and Research Centre

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01_title.pdfAttached File11.23 kBAdobe PDFView/Open
02_declaration (1).pdf71.98 kBAdobe PDFView/Open
03_certificate.pdf54.69 kBAdobe PDFView/Open
04_acknowledgements.pdf75.35 kBAdobe PDFView/Open
05_contents.pdf140.8 kBAdobe PDFView/Open
06_tables.pdf115.8 kBAdobe PDFView/Open
07_figures.pdf103.33 kBAdobe PDFView/Open
08_summary.pdf16.04 kBAdobe PDFView/Open
09_abstract.pdf75.94 kBAdobe PDFView/Open
10_chapter 1.pdf663.33 kBAdobe PDFView/Open
11_chapter 2.pdf763.58 kBAdobe PDFView/Open
12_chapter 3.pdf772.38 kBAdobe PDFView/Open
13_chapter 4.pdf279.85 kBAdobe PDFView/Open
14_chapter 5.pdf2.08 MBAdobe PDFView/Open
15_chapter 6.pdf294.67 kBAdobe PDFView/Open
16_bibliography.pdf259.15 kBAdobe PDFView/Open
17_references.pdf283.26 kBAdobe PDFView/Open
18_questionnaire.pdf484.36 kBAdobe PDFView/Open
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