Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/197808
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | ||
| dc.date.accessioned | 2018-03-23T05:12:22Z | - |
| dc.date.available | 2018-03-23T05:12:22Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/197808 | - |
| dc.description.abstract | PERSUASIVE MARKETING IN THE CONSUMER SOCIALIZATION newlinePROCESS OF THE ADOLESCENT IN CHENNAI AND HYDERABAD newlineA COMPARATIVE STUDY newline | |
| dc.format.extent | ||
| dc.language | English | |
| dc.relation | ||
| dc.rights | university | |
| dc.title | PERSUASIVE MARKETING IN THE CONSUMER SOCIALIZATION PROCESS OF THE ADOLESCENT IN CHENNAI AND HYDERABAD A COMPARATIVE STUDY | |
| dc.title.alternative | ||
| dc.creator.researcher | B.V.JAYANTHI | |
| dc.subject.keyword | PERSUASIVE MARKETING IN THE CONSUMER SOCIALIZATION PROCESS OF THE ADOLESCENT IN CHENNAI AND HYDERABAD A COMPARATIVE STUDY | |
| dc.description.note | ||
| dc.contributor.guide | Y.HARI PRASAD REDDY | |
| dc.publisher.place | Chennai | |
| dc.publisher.university | University of Madras | |
| dc.publisher.institution | Department of Corporate Secretaryship and Management | |
| dc.date.registered | 07/03/2010 | |
| dc.date.completed | ||
| dc.date.awarded | 24/07/2014 | |
| dc.format.dimensions | ||
| dc.format.accompanyingmaterial | DVD | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Department of Corporate Secretaryship and Management | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| appendix.pdf | Attached File | 175.44 kB | Adobe PDF | View/Open |
| certificate.pdf | 80.66 kB | Adobe PDF | View/Open | |
| chapter 1.pdf | 660.2 kB | Adobe PDF | View/Open | |
| chapter 2.pdf | 552.47 kB | Adobe PDF | View/Open | |
| chapter 3.pdf | 202.9 kB | Adobe PDF | View/Open | |
| chapter 4.pdf | 176.66 kB | Adobe PDF | View/Open | |
| chapter 5.pdf | 187.09 kB | Adobe PDF | View/Open | |
| chapter 6.pdf | 208.08 kB | Adobe PDF | View/Open | |
| chapter 7.pdf | 286.19 kB | Adobe PDF | View/Open | |
| preliminary pages.pdf | 210.37 kB | Adobe PDF | View/Open | |
| title.pdf | 108.09 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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