Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/197808
| Title: | PERSUASIVE MARKETING IN THE CONSUMER SOCIALIZATION PROCESS OF THE ADOLESCENT IN CHENNAI AND HYDERABAD A COMPARATIVE STUDY |
| Researcher: | B.V.JAYANTHI |
| Guide(s): | Y.HARI PRASAD REDDY |
| Keywords: | PERSUASIVE MARKETING IN THE CONSUMER SOCIALIZATION PROCESS OF THE ADOLESCENT IN CHENNAI AND HYDERABAD A COMPARATIVE STUDY |
| University: | University of Madras |
| Completed Date: | |
| Abstract: | PERSUASIVE MARKETING IN THE CONSUMER SOCIALIZATION newlinePROCESS OF THE ADOLESCENT IN CHENNAI AND HYDERABAD newlineA COMPARATIVE STUDY newline |
| Pagination: | |
| URI: | http://hdl.handle.net/10603/197808 |
| Appears in Departments: | Department of Corporate Secretaryship and Management |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| appendix.pdf | Attached File | 175.44 kB | Adobe PDF | View/Open |
| certificate.pdf | 80.66 kB | Adobe PDF | View/Open | |
| chapter 1.pdf | 660.2 kB | Adobe PDF | View/Open | |
| chapter 2.pdf | 552.47 kB | Adobe PDF | View/Open | |
| chapter 3.pdf | 202.9 kB | Adobe PDF | View/Open | |
| chapter 4.pdf | 176.66 kB | Adobe PDF | View/Open | |
| chapter 5.pdf | 187.09 kB | Adobe PDF | View/Open | |
| chapter 6.pdf | 208.08 kB | Adobe PDF | View/Open | |
| chapter 7.pdf | 286.19 kB | Adobe PDF | View/Open | |
| preliminary pages.pdf | 210.37 kB | Adobe PDF | View/Open | |
| title.pdf | 108.09 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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