Shodhganga : a reservoir of Indian theses @ INFLIBNET
The Shodhganga@INFLIBNET Centre provides a platform for research students to deposit their Ph.D. theses and make it available to the entire scholarly community in open access.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/197079
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | Management | |
| dc.date.accessioned | 2018-03-20T06:51:56Z | - |
| dc.date.available | 2018-03-20T06:51:56Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/197079 | - |
| dc.description.abstract | Abstract available | |
| dc.format.extent | xvii, 302p. | |
| dc.language | English | |
| dc.relation | No. of references 81 | |
| dc.rights | university | |
| dc.title | Rural marketing strategies for life insurance products in Coimbatore district | |
| dc.title.alternative | - | |
| dc.creator.researcher | Narayanan, A G V | |
| dc.subject.keyword | Consumer Market | |
| dc.subject.keyword | Insurance Industry | |
| dc.subject.keyword | Liberalisation | |
| dc.subject.keyword | Management | |
| dc.subject.keyword | Policyholders | |
| dc.subject.keyword | Rural Market | |
| dc.description.note | Bibliography given, Appendix given | |
| dc.contributor.guide | Senthil, M | |
| dc.publisher.place | Karaikudi | |
| dc.publisher.university | Alagappa University | |
| dc.publisher.institution | Alagappa Institute of Management | |
| dc.date.registered | n.d. | |
| dc.date.completed | 2006 | |
| dc.date.awarded | n.d. | |
| dc.format.dimensions | - | |
| dc.format.accompanyingmaterial | None | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Alagappa Institute of Management | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title.pdf | Attached File | 220.96 kB | Adobe PDF | View/Open |
| 02_certificate.pdf | 274.5 kB | Adobe PDF | View/Open | |
| 03_declaration.pdf | 27.66 kB | Adobe PDF | View/Open | |
| 04_acknowledgement.pdf | 50.01 kB | Adobe PDF | View/Open | |
| 05_contents.pdf | 57.76 kB | Adobe PDF | View/Open | |
| 06_abstract.pdf | 128.49 kB | Adobe PDF | View/Open | |
| 07_list of tables.pdf | 436.7 kB | Adobe PDF | View/Open | |
| 08_list of charts.pdf | 110.71 kB | Adobe PDF | View/Open | |
| 09_chapter 1.pdf | 587.41 kB | Adobe PDF | View/Open | |
| 10_chapter 2.pdf | 532.59 kB | Adobe PDF | View/Open | |
| 11_chapter 3.pdf | 517.8 kB | Adobe PDF | View/Open | |
| 12_chapter 4.pdf | 911.42 kB | Adobe PDF | View/Open | |
| 13_chapter 5.pdf | 6.91 MB | Adobe PDF | View/Open | |
| 14_chapter 6.pdf | 569.21 kB | Adobe PDF | View/Open | |
| 15_chapter 7.pdf | 44.18 kB | Adobe PDF | View/Open | |
| 16_chapter 8.pdf | 45.34 kB | Adobe PDF | View/Open | |
| 17_appendices.pdf | 1.1 MB | Adobe PDF | View/Open | |
| 18_bibliography.pdf | 250.34 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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