Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/193787
Title: Celebrity Endorsement and Consumer Buying Behaviour in Kerala An Empirical Analysis
Researcher: Abdussalam P. K
Guide(s): Johnson B.
Keywords: Celebrity Endorsement
Consumer Buying Behaviour
Kerala
University: University of Calicut
Completed Date: 2017
Abstract: newline
Pagination: 
URI: http://hdl.handle.net/10603/193787
Appears in Departments:Department of Commerce and Management Studies

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01_titlepage.pdfAttached File85.69 kBAdobe PDFView/Open
02_certificate.pdf72.66 kBAdobe PDFView/Open
03_declaration.pdf63.05 kBAdobe PDFView/Open
04_acknowledgement.pdf66.81 kBAdobe PDFView/Open
05_table of contents.pdf63.81 kBAdobe PDFView/Open
06_list of tables.pdf158.32 kBAdobe PDFView/Open
07_list of figures.pdf65.49 kBAdobe PDFView/Open
08_list of abbriviations.pdf63.23 kBAdobe PDFView/Open
09_chapter1.pdf434.73 kBAdobe PDFView/Open
10_chapter2.pdf283.59 kBAdobe PDFView/Open
11_chapter3.pdf360.22 kBAdobe PDFView/Open
12_chapter4.pdf324.87 kBAdobe PDFView/Open
13_chapter5.pdf623.27 kBAdobe PDFView/Open
14_chapter6.pdf548.49 kBAdobe PDFView/Open
15_chapter7.pdf571.02 kBAdobe PDFView/Open
16_chapter8.pdf252.96 kBAdobe PDFView/Open
17_appendices.pdf247.96 kBAdobe PDFView/Open
18_bibiography.pdf206.07 kBAdobe PDFView/Open
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