Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/188476
Title: Media competition in advertising with special reference to consumer non durable
Researcher: Gowan, Dheeraj
Guide(s): Sharma, Prem Chand
Keywords: Advertising
Competition
Consumer
Magazines
Media
University: V. B. S. Purvanchal University
Completed Date: 2009
Abstract: Abstract not available
Pagination: xxvii, 719p.
URI: http://hdl.handle.net/10603/188476
Appears in Departments:Department of Commerce

Files in This Item:
File Description SizeFormat 
01_title page.pdfAttached File56.55 kBAdobe PDFView/Open
02_foreword.pdf23.66 kBAdobe PDFView/Open
03_certificate.pdf18 kBAdobe PDFView/Open
04_preface.pdf101.09 kBAdobe PDFView/Open
05_index.pdf51.71 kBAdobe PDFView/Open
06_list of exhibits.pdf461.58 kBAdobe PDFView/Open
07_abbreviation.pdf8.46 kBAdobe PDFView/Open
08_chapter 1.pdf634.44 kBAdobe PDFView/Open
09_chapter 2.pdf352.78 kBAdobe PDFView/Open
10_chapter 3.pdf8.91 MBAdobe PDFView/Open
11_chapter 4.pdf354.27 kBAdobe PDFView/Open
12_chapter 5.pdf56.54 kBAdobe PDFView/Open
13_conclusion.pdf66.75 kBAdobe PDFView/Open
14_bibliography.pdf55.17 kBAdobe PDFView/Open
15_questionnaires.pdf110.75 kBAdobe PDFView/Open
16_list of table.pdf15.07 MBAdobe PDFView/Open
Show full item record


Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).

Altmetric Badge: