Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/173162
Full metadata record
DC FieldValueLanguage
dc.coverage.spatialCommerce
dc.date.accessioned2017-09-26T09:07:23Z-
dc.date.available2017-09-26T09:07:23Z-
dc.identifier.urihttp://hdl.handle.net/10603/173162-
dc.description.abstractnewline Brand Loyalty and Switching A study with reference to Young and Adult Mobile Phone users in Chennai City
dc.format.extent
dc.languageEnglish
dc.relation
dc.rightsuniversity
dc.titleBrand Loyalty and Switching A study with reference to Young and Adult Mobile Phone users in Chennai City
dc.title.alternative
dc.creator.researcherUma Sarulatha S
dc.description.note
dc.contributor.guidePremila N
dc.publisher.placeChennai
dc.publisher.universityUniversity of Madras
dc.publisher.institutionDepartment of Commerce
dc.date.registered12/04/2012
dc.date.completed
dc.date.awarded09/02/2017
dc.format.dimensions
dc.format.accompanyingmaterialDVD
dc.source.universityUniversity
dc.type.degreePh.D.
Appears in Departments:Department of Commerce

Files in This Item:
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acknowledgement.pdfAttached File9.28 kBAdobe PDFView/Open
bibliography.pdf31.83 kBAdobe PDFView/Open
certificate.pdf6.41 kBAdobe PDFView/Open
chapter 1.pdf396.18 kBAdobe PDFView/Open
chapter 2.pdf54.82 kBAdobe PDFView/Open
chapter 3.pdf839.29 kBAdobe PDFView/Open
chapter 4.pdf200.01 kBAdobe PDFView/Open
chapter 5.pdf40.27 kBAdobe PDFView/Open
contents.pdf6.44 kBAdobe PDFView/Open
list of charts.pdf6.47 kBAdobe PDFView/Open
list of tables.pdf9.39 kBAdobe PDFView/Open
title.pdf394.02 kBAdobe PDFView/Open


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