Shodhganga : a reservoir of Indian theses @ INFLIBNET
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Please use this identifier to cite or link to this item:
http://hdl.handle.net/10603/169154
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.coverage.spatial | Business Economics | |
| dc.date.accessioned | 2017-08-21T05:05:58Z | - |
| dc.date.available | 2017-08-21T05:05:58Z | - |
| dc.identifier.uri | http://hdl.handle.net/10603/169154 | - |
| dc.description.abstract | Abstract not available | |
| dc.format.extent | xi, 162p. | |
| dc.language | English US | |
| dc.relation | x-xiii | |
| dc.rights | university | |
| dc.title | A study of advertising effectiveness on the investors behaviour With special reference to mutual funds | |
| dc.title.alternative | ||
| dc.creator.researcher | Dogra, Satish Kumar | |
| dc.subject.keyword | Advertising | |
| dc.subject.keyword | Behaviour | |
| dc.subject.keyword | Effectiveness | |
| dc.subject.keyword | Investment | |
| dc.subject.keyword | Investor | |
| dc.description.note | Data not available | |
| dc.contributor.guide | Pandey, Manas | |
| dc.publisher.place | Jaunpur | |
| dc.publisher.university | V. B. S. Purvanchal University | |
| dc.publisher.institution | Department of Business Economics | |
| dc.date.registered | n.d. | |
| dc.date.completed | 2013 | |
| dc.date.awarded | n.d. | |
| dc.format.dimensions | 31cm. | |
| dc.format.accompanyingmaterial | None | |
| dc.source.university | University | |
| dc.type.degree | Ph.D. | |
| Appears in Departments: | Department of Business Economics | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 01_title page.pdf | Attached File | 30.31 kB | Adobe PDF | View/Open |
| 02_table of content.pdf | 14.47 kB | Adobe PDF | View/Open | |
| 03_declaration.pdf | 15.6 kB | Adobe PDF | View/Open | |
| 04_certificate.pdf | 29.43 kB | Adobe PDF | View/Open | |
| 05_preface.pdf | 93.43 kB | Adobe PDF | View/Open | |
| 06_list of table.pdf | 95.93 kB | Adobe PDF | View/Open | |
| 07_list of charts.pdf | 87.88 kB | Adobe PDF | View/Open | |
| 08_list of abbreviation.pdf | 31.02 kB | Adobe PDF | View/Open | |
| 09_chapter 1.pdf | 1.95 MB | Adobe PDF | View/Open | |
| 10_chapter 2.pdf | 655.61 kB | Adobe PDF | View/Open | |
| 11_chapter 3.pdf | 241.21 kB | Adobe PDF | View/Open | |
| 12_chapter 4.pdf | 1.16 MB | Adobe PDF | View/Open | |
| 13_chapter 5.pdf | 978.44 kB | Adobe PDF | View/Open | |
| 14_chapter 6.pdf | 10.19 MB | Adobe PDF | View/Open | |
| 15_chapter 7.pdf | 2.72 MB | Adobe PDF | View/Open | |
| 16_concluding observations.pdf | 486.16 kB | Adobe PDF | View/Open | |
| 17_bibliography.pdf | 164.84 kB | Adobe PDF | View/Open | |
| 18_questionnaires.pdf | 122.38 kB | Adobe PDF | View/Open |
Items in Shodhganga are licensed under Creative Commons Licence Attribution-NonCommercial-ShareAlike 4.0 International (CC BY-NC-SA 4.0).
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