1. Shodhganga@INFLIBNET
  2. University of Calcutta
  3. Department of Journalism
Please use this identifier to cite or link to this item: http://hdl.handle.net/10603/159926
Title: Trends of newspaper advertising in post independent India 1947 to 1980 with special reference to some selected English newspapers
Researcher: Basu, Tapati
Guide(s): Mukherjee, Sunit Kumar
Keywords: Advertising
Evaluation
History
Methodology
Recall
University: University of Calcutta
Completed Date: 1992
Abstract: Abstract not available
Pagination: xi, 638p.
URI: http://hdl.handle.net/10603/159926
Appears in Departments:Department of Journalism

Files in This Item:
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01_title page.pdfAttached File20.85 kBAdobe PDFView/Open
02_preface.pdf120.45 kBAdobe PDFView/Open
03_content.pdf19.15 kBAdobe PDFView/Open
04_list of table.pdf143.98 kBAdobe PDFView/Open
05_chapter 1.pdf1.5 MBAdobe PDFView/Open
06_chapter 2.pdf1.89 MBAdobe PDFView/Open
07_chapter 3.pdf11.58 MBAdobe PDFView/Open
08_chapter 4.pdf2.71 MBAdobe PDFView/Open
09_chapter 5.pdf14.36 MBAdobe PDFView/Open
10_chapter 6.pdf3.8 MBAdobe PDFView/Open
11_chapter 7.pdf1.77 MBAdobe PDFView/Open
12_chapter 8.pdf3.87 MBAdobe PDFView/Open
13_chapter 9.pdf535.64 kBAdobe PDFView/Open
14_conclusion.pdf607.89 kBAdobe PDFView/Open
15_selected bibliography.pdf1.43 MBAdobe PDFView/Open
16_appendix 1.pdf82.15 kBAdobe PDFView/Open
17_appendix 2.pdf174.53 kBAdobe PDFView/Open
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